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The High Road with Keith Warren announces the second installment of their two-part series of the “Earn A Buck Challenge”. Armed with air guns from pyramydair.com and handguns with Vortex Optics from Superior Outfitters, Keith and Johnny of The High Road challenge each other to see who can be the first to take a doe and a buck using each method. Although this was a fun play on proper herd management for Keith and Johnny, the goal of the trip was to create content for their sponsors, and at that, they BOTH succeeded.

Keith and Johnny used this fun challenge to not only manage the deer herd on this property but also to create a variety of TV and digital content, including digital videos, images, TV programming, and more! “It isn’t rocket science how we drive sales for our sponsors. It’s just plain common sense and dedication to ensuring we portray these products in a manner that helps viewers engage and want to know more about them. We sit down with every client and discuss exactly what they want in the marketing plan, and then we deliver,” says Keith Warren.

This second installment of the “Earn a Buck Challenge” reinforces the value of partnerships between The High Road Group, Pyramyd Air, Superior Outfitters, and Vortex Optics, showcasing not only the capabilities of modern hunting products but also the marketing strategies that amplify them. From entertainment to education, the collaboration showcases how strategic storytelling drives results for brands while inspiring hunters nationwide.

About The High Road Group:

The High Road Group is a fully integrated, one-stop-shop media production company specializing in outdoor industry content creation. From short-form digital media assets to full-length television programs and documentaries, we create and distribute content across various platforms for more than two dozen outdoor industry brands.

Visit www.highroadhunting.com for more information on opportunities with The High Road Group. Email johnny@highroadhunting.com