
RICHMOND, VA. – German Precision Optics (GPO USA) is proud to announce it has partnered with MWS Associates, Inc. to represent and support all GPO product lines across a 37-state territory. MWS Associates, Inc. has extensive knowledge of the shooting sports and outdoor industries and their products, along with established retail relationships that will complement GPO's growing dealer network.
"The MWS Associates team is a seasoned group of professionals who bring with them 50 years of shooting sports industry experience," said Mike Jensen, owner and CEO of GPO USA. "Their incredible experience and distribution knowledge will be a huge asset for further growth of the GPO brand. This is just one of the key partnerships we have made to elevate brand awareness and sales in the eastern market."

MWS Associates, Inc. will oversee the growth and expansion of GPO's dealer network by developing and implementing strategic initiatives. Its territory includes Alabama, Arkansas, Connecticut, Delaware, Florida, Georgia, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Nebraska, New Hampshire, New Jersey, New York, North Carolina, North Dakota, Ohio, Oklahoma, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Vermont, Virginia, West Virginia, and Wisconsin.
"The MWS Associates team has worked with Mike Jensen in the past and is looking forward to this partnership with GPO USA," said Bill Goodreau, MWS Associates, Inc. "Mike's optics expertise and passion for this industry will help all of us build this brand successfully in the years ahead. We look forward to working with his team."
About MWS Associates, Inc.: MWS Associates, Inc. is the industry leader in quality outdoor sales representation, with a track record dating back more than 40 years and long-standing partnerships with top brands in the hunting and outdoor industry. The company is committed to strong, well-balanced territory management that drives long-term growth for its sales team, its manufacturer partners, and the customers it serves. For more information on MWS & Associates and the services it provides, please visit http://www.mws-associates.com/ or contact Josh Byrd at Josh@mws-associates.com.
To learn more about GPO's state-of-the-art product line and its industry-leading Spectacular Lifetime Warranty™, please visit www.gpo-usa.com or call 844-MY-BINOS (844-692-4667). Follow GPO on Facebook and Instagram for updates.
About GPO USA: Founded in 2016, GPO USA is an American company built on the premise that product design, engineering, and quality control can be conducted in Germany to the strictest standards, while assembly is performed at some of the most advanced production facilities worldwide. This unique production process enables GPO to deliver premium-quality products with exceptional features at a significantly lower price. GPO USA is confident its products will function flawlessly and consistently exceed customer expectations.
