Outdoor Stewards of Conservation Foundation (OSCF), a national 501(c)(3) nonprofit dedicated to improving public acceptance of gun ownership and the conservation activities of hunting, fishing, trapping and target shooting, is offering a limited opportunity to purchase exclusive apparel featuring its "Primary Funder of Conservation" message.
In partnership with Illumine Collect, OSCF is showcasing a limited time collection of apparel offering t-shirts, sweatshirts and hoodies featuring the term "Primary Funder of Conservation." The apparel will only be available to order until Monday, September 14, 2026. For 10 days only, 40% of every sale goes back to sharing the conservation story, growing the outdoor community and helping preserve the wild outdoors. To support this cause and purchase from this exclusive collection, click here.
Jim Curcuruto, executive director of OSCF noted, "HATS™ (Hunters, Anglers, Trappers, Shooters) support land, fish and wildlife conservation to the tune of $3.6 billion annually, or $10 million every single day. This makes HATS the primary funders of conservation in America. We created this collection to spread the message and support the HATS mission. If you hunt, fish, trap or shoot, this collection is for you."
In addition to the apparel launch, Curcuruto was also a guest on the Life In Motion Podcast, hosted by Jeremy Lux, founder of Illumine Collect. Available everywhere that podcasts stream, Curcuruto and Lux spend the episode engaged in a discussion about OSCF, its initiatives and the pivotal role played by HATS as the primary funders of conservation.
Annual breakdown of the $3.6 billion in conservation funding from HATS:
- $1.0 billion from the purchase of hunting and trapping licenses.
- $900 million from the purchase of fishing licenses.
- $1.4 billion from a portion of the sale of products HATS purchase (ie: firearms, ammunition, archery equipment, fishing rods, reels, lures and more)
- $300+ million in donations to conservation focused organizations such as Ducks Unlimited, National Deer Association, Rocky Mountain Elk Foundation, Pheasants Forever, National Wild Turkey Federation and Trout Unlimited.
For more information, visit http://www.outdoorstewards.org/
Learn more about Illumine Collect at www.IllumineCollect.com
About OSCF: Outdoor Stewards of Conservation Foundation (OSCF) is a 501c3 nonprofit organization that works with all facets of the outdoor industry to improve cultural acceptance of gun ownership, hunting, fishing, trapping, and target shooting. We use research-based communications and engagement programs that help recruit the next generation of HATS (Hunters, Anglers, Trappers, and Shooters) and promote the positive contributions HATS make to society. To learn more about OSCF programs; "Fill A Bag While Filling Your Tag," "Come With!," "Connecting with Conservation," "Donate A Deer" and the "Outdoor Industry Communication Council," please visit www.OutdoorStewards.org, follow @OutdoorStewards on Instagram or contact Jim Curcuruto at (203) 450-7202, jim@stewardsofconservation.org. Keep up with the latest from OSCF on Instagram, Facebook and YouTube.