The Outdoor Wire

Source Outdoor Group Named Agency of Record for Flying Cross

Source Outdoor Group, a leading integrated marketing and public relations agency serving the outdoor, tactical, military, and public safety industries, is proud to announce its appointment as the Agency of Record (AOR) for Flying Cross®, one of the nation's most respected manufacturers of premium uniform apparel for military personnel and federal, state, and local public safety professionals, including law enforcement, fire, EMS, transit, and postal agencies.

Under the new partnership, Source Outdoor Group will lead Flying Cross's strategic public relations efforts, media outreach, product launch communications, brand storytelling, and earned media initiatives, helping elevate awareness of the brand's continued innovation and leadership in the military and professional uniform apparel markets.

For more than 180 years, Flying Cross has set the standard for precision-crafted uniforms designed to meet the evolving needs of military personnel and public safety professionals. Through advanced fabric technologies, performance-driven designs, and an unwavering commitment to quality, the brand continues to deliver uniforms that provide exceptional comfort, durability, and professional appearance in the most demanding operational environments.

"Flying Cross has earned an unparalleled reputation for delivering innovative uniform solutions that support the men and women who serve their communities and our nation every day," said Aaron McCaleb, President of Source Outdoor Group. "It is an honor to partner with a brand that has such a rich heritage and strong commitment to innovation. Our team looks forward to amplifying the Flying Cross story through strategic communications that highlight its industry leadership, product innovation, and dedication to military personnel and the public safety community."

Source Outdoor Group brings decades of combined experience developing integrated communications programs for leading brands across the outdoor recreation, tactical, military, law enforcement, shooting sports, and public safety industries. The agency's full-service capabilities include public relations, content development, creative services, digital marketing, social media strategy, brand positioning, and event support.

"We are excited to welcome Source Outdoor Group as an extension of the Flying Cross marketing team," said Angela Milligan, Vice President of Marketing for Fechheimer. "Their experience in the military, public safety, and tactical industries, combined with a strategic approach to storytelling and media relations, makes them an outstanding partner as we continue introducing innovative uniform solutions and strengthening the Flying Cross brand. We look forward to working together to share our story with military organizations, public safety agencies, distributors, and end users across the country."

The partnership is effective immediately, with Source Outdoor Group supporting upcoming product launches, industry trade shows, and ongoing communications initiatives throughout 2026 and beyond.

For more information about Flying Cross, visit FlyingCross.com.

To learn more about Source Outdoor Group and its integrated marketing services, visit SourceOutdoorGroup.com.

About Flying Cross: Flying Cross® is a premier manufacturer of uniforms for military personnel and federal, state, and local public safety professionals. For more than 180 years, the company has earned a reputation for design innovation, precision fit, advanced fabric development, and exceptional craftsmanship. Flying Cross uniforms are designed to reflect the professionalism, honor, and dedication of those who serve their communities and the nation.

The company is committed to delivering high-quality uniforms that provide exceptional comfort, durability, and performance across a wide range of operational environments. By continually advancing research, incorporating innovative materials, and refining garment design, Flying Cross develops products that meet the evolving needs of today's military and public safety professionals while maintaining the fit, function, and reliability expected from one of the industry's most trusted uniform brands.