Innovative e-commerce solution connects gun owners directly to in-stock inventory through Guns.com's nationwide Dealer Network
Guns.com, the leading online shopping destination in the firearms industry, today announced that Christensen Arms has joined its growing roster of manufacturers leveraging the company's industry-leading "Buy Now" technology to simplify and modernize the firearm purchasing experience.
The innovative solution seamlessly connects customers from participating manufacturers' websites to the correct, in-stock product listings available through Guns.com's nationwide Dealer Network. By integrating with storefront dealers to show live, on-shelf firearm inventory, Guns.com does the work of searching thousands of retailers and locating available inventory. Manufacturers who have integrated their "Buy Now" experience with Guns.com create a faster, more convenient path from product discovery to purchase, with the added benefit of knowing Guns.com will service and protect their brand after purchase.
Christensen Arms, along with North American Arms, and EOTECH Suppressors, join a roster of forward-thinking brands embracing Guns.com's e-commerce technology, including Smith and Wesson, Glock, FN, Colt, Mossberg, and SIG Sauer, among many others. The addition of these respected manufacturers further expands access to real-time inventory for millions of gun owners nationwide.
"As consumer expectations continue to evolve, our partners recognize the importance of delivering a modern, seamless shopping experience," said Mark Lewke, Corporate Partnerships Manager at Guns.com. "Gun owners increasingly expect the convenience and confidence that comes with knowing the firearm they want is actually available for purchase. Our Buy Now technology delivers exactly that, and our partners, like Christensen Arms, are helping lead the industry forward."
As the first online retailer to introduce this breakthrough technology to the firearm industry, Guns.com continues to redefine how consumers buy firearms online while strengthening the critical connection between manufacturers and local retailers.
The "Buy Now" technology also powers suppressor sales for participating manufacturers, including EOTECH Suppressors. Through Guns.com's Dealer Network, customers can browse the largest selection of in-stock suppressors available online. Once purchased, suppressors ship free to the customer's selected local retailer, where they can complete the transfer process in accordance with applicable laws and regulations.
Beyond Buy Now integration, Guns.com offers manufacturers a comprehensive suite of digital marketing and commerce solutions designed to drive sales and increase brand visibility. These offerings include:
- In-cart instant rebate programs;
- Dedicated brand storefronts and landing pages;
- Custom promotional campaigns;
- Enhanced merchandising opportunities; and
- Access to millions of highly engaged firearms consumers.
Manufacturers interested in learning more about Guns.com's digital marketing and commerce solutions can contact Mark Lewke, Corporate Partnerships Manager, at advertising@guns.com.
About Guns.com:Guns.com is the ultimate destination for gun owners, revolutionizing the online firearms retail experience since 2011. With a commitment to unwavering integrity, relentless innovation, and exceptional customer service, they deliver the best shopping experience in the firearm industry while championing the 2A lifestyle through industry-leading content, reviews, and community engagement. With a growing network of over 2,000 local brick-and-mortar dealers, explore an extensive collection of over 300,000 new and Certified Used firearms and the largest selection of suppressors online, along with ammo, gear, and more. Experience why Guns.com stands unrivaled as the premier online marketplace for millions of gun owners nationwide.