As more Americans head into the backcountry this spring and summer and recent bear encounters continue making headlines, Defend is reminding hikers, hunters, anglers, campers, and anyone enjoying the outdoors that preparation matters.
The new bear defense lineup from Defend is available now at DefendOutdoors.com and retailers nationwide. It is designed to help outdoor enthusiasts stay protected in bear country with powerful, reliable defense options built for real-world conditions.
Leading the lineup is Defend's 14oz Bear Spray, engineered to deliver the furthest spray distance currently available on the market helping provide critical space and reaction time during dangerous wildlife encounters.
"Whether you're scouting, backpacking, fishing remote rivers, or setting up camp, bear spray should be considered essential gear," said Teri Quinn, Director of Marketing at Defend. "Our goal with Defend was to build products people can trust when seconds and inches matter."
Wildlife experts consistently recommend bear spray as one of the most effective non-lethal deterrents during aggressive bear encounters. With increased outdoor participation and growing awareness around backcountry safety, Defend aims to provide dependable protection solutions that outdoor enthusiasts can carry with confidence.
The Defend bear spray lineup features 8oz cans with an effective range of up to 40 feet and the 14oz can, effective up to 45 feet. Both sizes are available with or without a sheath.
The launch reflects Defend's broader mission to help people stay protected outdoors from wildlife encounters to insects and environmental challenges.
Visit Defend to learn more about our Bear Spray offerings or to stay social, connect with Defend on Facebook, Instagram and TikTok.
About Defend: Defend is owned and operated by Arcus Hunting, an acquisition growth platform with a strong portfolio of leading brands in the hunting and outdoors category. Arcus Hunting owns and operates Tink's®, Dead Down Wind, Defend, Defend by Tink's and Defend by Dead Down Wind brands. For more information about these brands or products, please contact Arcus Hunting at marketing@arcushunting.com or visit arcushunting.com.