Mossy Oak is proud to announce a new collaboration with Ray on a women's lifestyle collection featuring the iconic Original Bottomland® camouflage pattern. The collection, titled "Turkey Masters," blends timeless outdoor heritage with modern, everyday style and is available now on Ray's website.
Designed with their true hometown authenticity and with comfort and style in mind, the Turkey Masters collection offers a range of women's apparel, from hoodies to hats to fitted tees. Featuring Mossy Oak's Original Bottomland pattern—first introduced in 1986 and widely regarded as one of the most recognizable camouflage patterns in the industry—the collection reflects a shared appreciation for a life rooted in the outdoors.
Retailing between $38 and $135, the collection includes thoughtfully designed pieces that prioritize comfort, quality, and wearability while staying true to the heritage that defines both brands.
"Growing up, everyone in our small town, including us, wore Mossy Oak. It was very important to us for our camouflage to be Mossy Oak," said founders Emma Ray McKee and Betsy Ray. "It's more than a pattern - it feels like home to us and to so many others. It's a reminder of the simple kind of life we know and love."
The partnership highlights Mossy Oak's continued expansion into lifestyle apparel while maintaining its deep connection to the hunting community and the traditions that inspire it. By collaborating with Ray, Mossy Oak is able to introduce its legacy patterns to a new audience while staying grounded in the values that have defined the brand for nearly four decades.
The Mossy Oak x Ray "Turkey Masters" collection is available now exclusively through Ray's online store.
About Ray the Brand
Ray was founded in 2024 by two sisters, Emma McKee and Betsy Ray. With a love for entrepreneurship, Emma and Betsy began building RAY in May of 2024. What started as a dream between two sisters, quickly became a brand rooted in family, craftsmanship and community. Ray is proudly designed in the USA! The Ray's grew up in a small town in Alabama, and wanted to show their lifestyle through each collection.
Ray is an officially licensed partner of Haas Outdoors Inc. Established in 1986, Haas Outdoors Inc. is headquartered in West Point, Miss., and is home to Mossy Oak. For more than 40 years, Mossy Oak has been a leading outdoor lifestyle brand specializing in developing and marketing modern camouflage designs for hunters and outdoors enthusiasts and helping people get closer to nature. The Mossy Oak Brand and patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the parent company of Mossy Oak, BioLogic, Capture Productions, MOOSE Media, Nativ Nurseries, Nativ Living, Gamekeepers, Gamekeepers Kennels, Mossy Oak Properties, and Mossy Oak GO. Mossy Oak is The Official Camouflage of Conservation.®
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