The Outdoor Wire

ALPS OutdoorZ, Michael Waddell, and the Bone Collector Brand Announce Partnership

ALPS OutdoorZ, an innovator of outdoor gear that Exceeds the Expectations of hunters, is announcing its partnership with Michael Waddell and the Bone Collector brand. This collaboration is a marriage of authenticity and dedication to the success of America's hunter, which is sure to be a win for consumers and both brands alike.

Waddell, known by the community for his fun-loving and welcoming approach to chasing wild game, fits the culture and position of ALPS OutdoorZ perfectly. "We couldn't be more excited to partner with the #1 steward and ambassador in the outdoors. We align on so many levels, from family-owned and operated business to our shared beliefs and core values; this partnership fits like a glove. Together, we're stepping into a new era for the ALPS brand," says Owner & Product Development Manager, Adam Brune.

Aside from his enjoyment and advocacy for the hunting community, Waddell built his reputation on a rich history of hunting and competitive calling success with the core species across the continent. He and the whole Bone Collector team are known for their deep practical knowledge of relatable and dependable gear. "We love high-quality gear at prices that make sense for working men & women! For this reason, ALPS OutdoorZ is a natural fit for Bone Collector," states Michael Waddell.

With overperforming gear and good culture in the crosshairs, the combined knowledge of Waddell, pooled with the development expertise of the ALPS team, is sure to produce outstanding results afield and at retail. Collaboration in content is to commence this spring during the turkey season and hit a full head of steam as big game seasons come this fall. The collective is excited to pair experiences to continue the evolution of the ALPS solutions for hunters seeking more from their gear.

About ALPS Brands: Beginning in 1993 with the establishment of ALPS Mountaineering, ALPS Brands is a continuously growing and expanding group of companies dedicated to developing and manufacturing high-quality, performance-driven outdoor products. Currently, the ALPS Brands family of companies are ALPS Mountaineering, ALPS OutdoorZ, Cedar Ridge, Browning Camping, and Hunting Blinds. ALPS OutdoorZ—the hunting gear moniker for ALPS Brands—made its mark several years ago by offering packs purposefully designed for remote wilderness hunting. Today, ALPS OutdoorZ products cover everything from day and expedition packs to waterfowl blinds and turkey hunting vests, as well as furniture, gun cases, and sleeping bags. ALPS OutdoorZ items are sold and distributed to the best camping, backpacking, and outdoor dealers throughout the US and Canada. For more information, please visit www.alpsoutdoorz.com.