GunsAmerica, one of the longest-operating online firearms marketplaces founded in 1997, today announced its 2026 Best of SHOT Show Industry Impact Awards, recognizing products introduced at SHOT Show 2026 that are positioned to shape dealer ordering patterns and consumer purchasing interest in the year ahead.
After four days on the show floor and participation in six range events, the GunsAmerica editorial team — comprised of competitive shooters, instructors, hunters, and legal professionals — evaluated hundreds of new product introductions through hands-on testing, manufacturer briefings, and extended editorial review sessions.
"These selections reflect more than what looked good in a booth," said True Pearce, GunsAmerica's Managing Editor. "We focused on platforms and products that combine innovation, timing, manufacturability, and realistic consumer appeal."
2026 Industry Impact Award Winners
Best Rifle: Henry SPD Predator Lever Action
Best Shotgun: Mossberg 990 SPX
Best Pistol: Kimber DS Warrior
Best Accessory: Magne-Tech Magnetic Scope Mount
Best Optic: Garmin Zero L60i Laser Rangefinder
Best Suppressor: Ambient Arms Suppressors
Editor's Choice: Nocpix Quest H50R Thermal Binocular
Most Bizarre: Third Echelon / Bond Arms Suppressed Derringer
Most Innovative: Rideout Arsenal Dragon Pistol
Best Firearm Overall: Seekins Precision SIC
Full SHOT Show 2026 coverage HERE.
Marketplace Engagement and Dealer Signal
Because GunsAmerica operates both an editorial platform and a nationwide firearms marketplace, the company tracks how SHOT Show announcements translate into measurable consumer behavior.
Historically, GunsAmerica observes:
- Immediate increases in branded firearm search queries within days of SHOT coverage
- Elevated model-specific page traffic during the 30–60 day distribution window
- Increased dealer listing activity tied to products receiving strong early editorial engagement
Products that generate sustained reader engagement during SHOT week frequently align with increased marketplace activity as inventory becomes available. This combined editorial and marketplace provides GunsAmerica with a direct view into how awareness translates into buying.
Manufacturers, distributors, and dealers interested in post-SHOT performance tracking, extended testing, or listing integration may contact GunsAmerica to explore collaborative opportunities.
About GunsAmerica
Founded in 1997, GunsAmerica is one of the original online firearms marketplaces in the United States. Through its GunsAmerica Digest and integrated marketplace infrastructure, the company connects manufacturers, dealers, and consumers while providing authoritative industry reporting and product evaluation.
Visit: https://gunsamerica.com
