Muddy®Outdoors, a brand known for its versatile range of blinds, trail cameras, climbing systems, boots, apparel, and more, announced plans to grow its DV8 apparel assortment with a first-of-its-kind camouflage layering system specifically tailored to female hunters.
Engineered around women's biomechanics, not downsized from men's gear, this system combines tailored articulation, strategic insulation mapping, and advanced camouflage to provide unrestricted mobility, comfort, and superior concealment in the field—catering to female hunters in both form and function.
Every layer works together seamlessly, from next-to-skin pieces shaped for a secure, non-bunching fit to mid- and outer-layer garments contoured for full-range movement, proper thermal regulation, and quiet, confident performance. Thoughtful pocket placement, refined seam geometry, and women-specific proportions ensure gear that moves with the hunter, not against her, whether climbing into a stand, stalking through dense cover, or glassing long hours in cold conditions.
With this launch, Muddy sets a new benchmark for women's technical hunting apparel—proving that serious female hunters deserve gear engineered to their needs, their bodies, and their hunts.
SHOT Show attendees can view these and other key product displays at booth #12669 from January 19-23, at the Venetian Expo, Level 2.
To learn more about Muddy's full product assortment, visit GoMuddy.com.
If you have additional questions or media inquiries, please email marketing@gsmorg.com. You can also learn more and check out the entire family of GSM brands at www.gsmoutdoors.com.
About Muddy:
Founded by hunters, for hunters, Muddy® Outdoors has quickly expanded the tailored line of tree stands, tree stand accessories, and safety harnesses it was founded on to include a wide assortment of box blinds, ground blinds, trail cameras, climbing systems, hunting boots and apparel, and more—all in less than 20 years. Known for delivering quality, dependable products for every manner of outdoorsman, at prices that fit any budget, today, Muddy is the most versatile, all-encompassing hunting brand available on the market.