The Outdoor Wire

CZ Recaps Strong Presence at SHOT Show 2026

CZ concluded SHOT Show 2026 with strong momentum, highlighting new product launches, military-proven platforms, award-winning performance, and continued engagement with dealers, media, and industry leaders throughout the week in Las Vegas.

"SHOT Show is always an important moment for CZ, and 2026 was no exception," said Chris Sprangers, Director of Marketing for CZ. "From unveiling new products to showcasing platforms that have been selected for military service, the response we saw at Industry Day at the Range and on the show floor reinforced the strength and versatility of the CZ lineup."

Debuting at SHOT Show 2026 were two exciting new product launches: the CZ 75 Legend and the CZ 457 Target. The CZ 75 Legend pays tribute to one of the most iconic handgun designs in history, blending classic design with modern refinements, being coined as one of the original "Wonder Nines", while the CZ 457 Target expands CZ's rimfire lineup with a precision-focused platform built for competitive and performance-driven shooters. Both models generated strong interest from dealers and media throughout the show.

Following closely behind the new launches, the German Army's new CZ P13 drew significant attention during its first public showing after being announced prior to SHOT Show. The P13 was recently selected as the new standard sidearm of the German Army (Bundeswehr), marking a significant milestone for CZ and underscoring the company's reputation for delivering reliable, duty-ready firearms to military customers. Built upon the proven design of the CZ P-10 series, the P13 reflects the continued evolution of CZ's striker-fired platforms for professional and service use and was a consistent point of discussion among attendees at the CZ booth.

CZ kicked off the week at Industry Day at the Range, offering hands-on experiences with select firearms in live-fire conditions. Throughout SHOT Show, the CZ booth remained busy, welcoming dealers, distributors, media, and a number of notable guests, including Don Trump Jr., Jack Carr, Sean Strickland, MT Gov. Larry Rhoden, Joe Mantegna, SD AG Austin Knudsen, and Colion Noir, among others.

CZ also displayed a limited-edition, highly embellished commemorative CZ 75 honoring the 56 Czech pilots who served in the Royal Air Force during World War II. The historic firearm reflects CZ's deep Czech heritage and longstanding tradition of craftsmanship and was one of several unique displays that drew attention at the CZ booth throughout SHOT Show.

Adding to the week's momentum, the CZ Shadow 2 Target 6-inch earned the Ballistics Best Award for Best New Race Handgun, highlighting CZ's continued leadership in competition-focused performance and innovation.

SHOT Show 2026 reinforced CZ's strong position across military, competition, and commercial markets, as well as the company's ongoing commitment to developing firearms that meet the needs of professionals and civilian shooters alike.

About CZ

CZ is a globally recognized firearms manufacturer known for delivering innovative, reliable, and high-performance firearms for competition, sport shooting, personal defense, hunting, law enforcement, and military. In the United States, CZ operates from Kansas City, Kansas, serving as the exclusive importer, manufacturer, and distributor of CZ-branded firearms for the U.S. market.

For more information, visit https://www.czfirearms.com/en-us