Friday, February 9, 2018

Hard Core Announces Partnership With Vandemore

OTTAWA, IL  - Hard Core Brands, LLC,  maker of premium waterfowl decoys and hunting gear, announced its partnership today with renowned waterfowl hunter and outfitter, Tony Vandemore. 

Vandemore believes in the efficacy of the Hard Core product line, especially in its durability. “Day-in and day-out, we’re hunting”, remarked Vandemore. “It’s not like we’re just hunting on the weekends or only a couple days of the week. We need decoys that are extremely durable and dependable which is what we found with Hard Core. We’re able to use them all day, every day and get our job done. What excites me the most about this partnership is that they have people with some vision in there now, and I’m really looking forward to the opportunity to design products that I know are going to stand up to the daily abuse and still look great. At the end of the day we’re all about bringing in birds as close as we can, and I know by working together we will be able to do just that.”

Hard Core has big plans for 2018 and this partnership with Vandemore will play an integral role in shaping the direction of the company moving forward. Over the last two years, Hard Core has seen a lot of change. They’ve refocused on their number one driving principle: producing the highest-quality decoys and waterfowl hunting products available. Their new Rugged Series® line of decoys brings back the dependability and performance that Hard Core was originally founded on. Utilizing new applications such as Hard Core’s new FowlFlex® technology, Hard Core has reinvented itself and proven its product line is second-to-none.

Hard Core’s Director of Product Development, Rusty Burnam, states, “Having Tony involved through all of the changes has been a huge benefit, his focus and drive is like no other and it’s always a bonus to work with someone who shares the same focus and passion that you do.”

Blake Christopher, General Manager of Hard Core adds, “There’s not a more respected individual that exhibits a strong work ethic and passion for our sport than Tony Vandemore, I am very excited to have Tony as part of our team!”

For more information about Hard Core Brands and their extensive line of waterfowl decoys and hunting gear, visit

Hard Core Brands®, LLC, was founded out of the desire to produce high-quality, durable, realistic decoys and waterfowl hunting accessories for the hard-core waterfowl hunter. Innovation, consumer response and extreme testing, is the only approach Hard Core is willing to take, while holding true to the values they also share for our great sport. Passion - Persistence - Perseverance…Hard Core.