Friday, January 12, 2018

New Under ArmourĀ® Outerwear Helps Hunters Battle All Weather Conditions

Baltimore, MD. - Under Armour® leads the hunting industry with apparel, footwear and accessories that combine the latest technology with the brand’s deep understanding of what hunters need for success and comfort in the field. For 2018, three new items have joined UA’s comprehensive outerwear line-up.
UA Ridge Reaper® Infil Windstopper Jacket
Harsh wind, rain, snow and falling temperatures can test the mettle of any serious hunter. For those men who never surrender to the elements, Under Armour has created the new Ridge Reaper® Infil Windstopper® Jacket. A GORE-TEX® Windstopper soft-shell is the foundation for this tough, feature-packed jacket. It’s completely windproof, yet still provides maximum breathability and incredible stretch to keep hunters comfortable and mobile in brutal conditions. The jacket also features UA’s Storm® technology that repels water while remaining soft and breathable; and UA ColdGear® technology for peak thermal performance.
For durability and added protection where adventurers need it most, Under Armour outfitted the Ridge Reaper Infil Windstopper Jacket with woven overlays. Hunters will also appreciate the soft, warm, stretchy microfleece liner, articulated drop hood that adjusts easily with just one hand, secure internal chest pocket, and an external zip-secured chest pocket to keep your range finder, cell phone, GPS, or radio always within reach. It is available in Ridge Reaper Barren Camo, sizes Small to 3XL and retails for $250.
UA Grit® Jacket
Whitetail hunters looking for extreme durability, scent control and all-weather comfort will find it in the new UA Grit Jacket. With a heavy-duty nylon face fabric that has a canvas-like feel, the jacket embodies an extra-tough DNA to perform season after season in the most punishing conditions. In addition to a windproof fabrication that turns away the most violent gusts, the “Grit” also has UA Storm technology to repel rain and snow, and UA Scent Control technology to help trap human odor from escaping, making this a versatile all-weather hunting jacket for any serious whitetail hunter.
Because hunters carry a lot of gear, Under Armour designed the jacket with a strategic storage system that includes high hand pockets, complimented with generous dump pockets, and an internal chest pocket. It also has built-in safety harness access with the treestand hunter in mind. The jacket has a loose silhouette for excellent mobility and layering options. The Grit is available in Ridge Reaper Forest Camo and Ridge Reaper Barren Camo from sizes Small to 3XL. It retails for $180. 
Women’s UA Brow Tine® Hoodie
Under Armour is committed to keeping all hunters outfitted in the field. Under Armour’s women’s hunting line now includes the versatile, stylish Brow Tine Hoodie. This durable, quiet jacket has a textured face fabric that’s enhanced with UA Storm technology for rain and snow repellence; UA ColdGear technology for remarkable heat retention; and UA Scent Control technology for big game hunting stealth. The hoodie is also safety harness compatible – a must for hunting in tree stands.
Under Armour has packed all these features into a hoodie fitted to the female silhouette, with articulated elbows and elastic in the cuffs and hem for a tailored fit that keeps drafts out. Women can choose their Brow Tine Hoodie in three camo patterns – Ridge Reaper Forest, Ridge Reaper Barren or Realtree® Edge – in sizes XS to XXL It retails for $160.
Under Armour’s full range of apparel, footwear and gear for hunters is available today at and at select retail locations.
About Under Armour
Under Armour, the originator of performance footwear, apparel and equipment revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world's largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo, and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland. For further information, please visit the Company's website at

Media Contacts:
Heather Miller, Gunpowder, Inc.
Justin Leesmann, Gunpowder, Inc.