Thursday, May 19, 2016

Beretta Announces Exciting Activities at NRA Convention

(Accokeek, MD) The Beretta booth (#5222) will be a center of activity and the Beretta name will be popping up around the convention center and downtown during this year's NRA Convention in Louisville, KY.

Beretta firearms will be on display showing the newest and favorite models of shotguns, pistols and rifles including the A350 waterfowl shotgun, the Beretta M9A3 pistol, the full lineup of Black Edition competition shotguns and an entirely new family of Tikka T3x rifles, plus the experts will be on hand to speak about them.

Parked just outside the main entrance to the convention center is where you will find the Beretta Mobile Showroom selling Beretta branded merchandise like hats and t-shirts, as well as a selection of magazines, bags, knives and holsters. With your purchase you will receive a special 20% discount toward an online purchase at the Beretta e-com store
at berettausa.com

And Beretta once again is pleased to sponsor the NRA Sound Stage – a venue for continuous entertainment within the main lobby of the convention center. Each day Beretta will be in this area to tell you about special offers, the Beretta ambassadors' schedules and giving away t-shirts and other items. Beretta hosts will be in the lobby to let you know about the exciting activities taking place in the booth and they will be conducting surveys. Complete the survey and you'll receive a coupon good for a discount on a purchase at the Beretta e-com store.

The biggest product launch this year is also happening during the NRA convention as Beretta unveils the new Tikka T3x family of rifles. Friday afternoon in the Beretta booth (#5222) there will be a special event to introduce this new family to the press.

All the new T3x models will be represented in the Beretta booth with rifles for nearly every shooting sport, from long distance target to tactical and hunting. Tikka, manufactured by world-renowned rifle maker Sako, will have experts on hand to explain all the new features of the T3x.

While at the Beretta booth, convention goers can enter for a chance to win one of these new T3x rifles. There will also be a contest to guess the number of pieces of Sako brass for a chance to win 10 boxes of Sako ammo.

The Beretta Wilson Combat 92G Brigadier will be on display. It's one of the hottest product collaborations, as well as this year's recipient of Shooting Illustrated's Golden Bullseye Award for Handgun of the Year. And while visiting the Beretta booth you may even bump into Mr. Wilson himself.

Other personalities from some of the country's top hunting shows will also be in the Beretta booth each day. Look for Michael Waddell and Nick Mundt from Bone Collector, and from Head Hunters TV look for Randy Birdsong and Nate Hoise. You'll also find Nate performing on the Beretta Sound Stage in the main lobby on Saturday and Sunday.
Make sure to ask all of them about their hunts with Beretta shotguns and our Sako and Tikka rifles.

Ernie Langdon will be working the booth and on hand to talk about the Beretta M9A3 and other tactical products. Be sure to ask him for some Langdon Tactical training tips while you're there.

Beretta staff will be giving away GunPod2 t-shirts to booth visitors who download the app and show it on their smart phone. We'll have someone on hand to tell you about this very cool digital "hunting diary".

In addition to more than one hundred firearms and nearly a dozen Beretta ambassador appearances you also can check out the Beretta Tennessee Campus – the new manufacturing facility in Gallatin, TN, by watching a video covering everything from the Ground Breaking Ceremony through the Opening Celebration held last month.

"Each year we look forward to participating in the NRA annual convention. It's a great place to talk with the people who buy and use Beretta products. It also allows us the opportunity to thank them in person for their loyalty and interest in Beretta," said Kimberlee Eveland, Director of Brand Marketing Beretta U.S.A.

For details about what is happening in the Beretta booth, videos from the show, schedules for booth activities, and new product information visit Beretta NRA Show.

Beretta, established in 1526, is the oldest industrial dynasty in the world tracing its roots through 16 generations of continuous family ownership. Firearms bearing the Beretta name have been sold for almost 500 years. Beretta USA Corp. was founded in 1977 and supplies the standard sidearm to the U.S. Armed Forces. Today, Beretta manufactures, distributes and markets a complete line of firearms, accessories and apparel. Beretta also owns and operates six retail Beretta Gallery stores worldwide. For additional information, visit www.Beretta.com.

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Contact:
Kimberlee Eveland
KEveland@BerettaUSA.com
301-283-2191 ext. 1384