MINT SPRING, VA. - Parker Bows, a leading manufacturer of high quality Compound bows, Crossbows and Crossbow Accessories has named Mike Sullivan as its new Regional Sales Manager for New York, New Jersey & New England.

"We are excited to have Mike as a part of our Factory Direct Sales Team," noted Rob Mason, President of Parker. "Without question, Parker will continue to have the most skilled, highly trained and dedicated salesmen in the industry, and Mike's comprehensive understanding of archery and his professional sales background will greatly benefit Parker's customers."

Mike will be in charge of managing and strengthening Parker's dealer network in this region, as well as working with distributors and the major retail stores. He brings to Parker an extensive 30+ years in archery and hunting. He's spent the past 16 years as a Sales Rep for Hoover Seville Associates, managing the New England territory. Mike represented Parker Bows for 13 of those years before Parker transitioned to full time Factory Direct Salesmen. During his time with Hoover Seville, he managed 65 Sporting Goods Retailers and increased sales by over 75%. Prior to that, Mike served as Operations Supervisor for Environmental Tree Service.

According to Bob Errett, Parker's founder and CEO, "We are continuing to build on the remarkable success that Parker has enjoyed over the past 31 years. The addition of Mike to Parker's new sales team will allow us to strengthen an important geographic territory in the Northeast Region of the country."

Aside from his career in sales, Mike is a professional Lumberjack who has 50 world titles and 200 overall championships spanning across the world. He holds multiple world records in the lumberjack sport and is a 5 time medalist, two of which are gold. He fell in love with bowhunting over 30 years ago and picked up his first Parker compound bow 16 years ago. "I am glad to be back with Parker," Mike stated. "Parker is one of the best bow companies in the business." He currently resides in Colebrook, CT with his two sons Nick (21), Mitch (17) and his wife Darlene of 28 years.

Parker welcomes Mike Sullivan to its team.

Contact: Brandon Hylton
Tel: (540)-337-5426
Email: brandonh@parkerbows.com