(Brookings, SD) As the summer begins to heat up, a cool blast from the north will visit Mississippi next week as the Arctic Ice team travels down for the Farris Brothers show at the Jackson Trade Mart. The Arctic Ice display will feature all of the new products released in 2015 that are available for in store stocking.

"We really enjoy coming down to Jackson for this show each summer" states Brian Robinson, VP of sales for Arctic Ice. "The warm weather this time of year in Jackson has a lot of people thinking about keeping things cool and that usually creates a great opportunity for us to share the benefits of Arctic Ice"

"We look forward to showing off the Chillin' Cradle for the first time at this show. The buyers will get an opportunity to see how useful it can be in organizing a cooler as well as keeping it colder than ice."

Founded in 1946 in Hattiesburg, MS as an 800 square food dry goods company, Farris Brothers has grown to 70,000 square foot full service distributor of fishing, hunting and outdoors goods. Farris Brothers services 9 states with full time sales representatives and covers the Northeast, Midwest and southern Florida through full time telemarketing.

Since 2012, Arctic Ice has manufactured three series of high performance freezer panels designed to keep coolers at specific, pre-defined temperature ranges. These panels provide the avid outdoorsman or soccer mom a way to keep coolers cold (Alaskan Series), "beer cave cold" (Chillin' Brew) or frozen (Tundra Series) without the mess or waste of ice. The panels are also dishwasher safe and designed to last a lifetime.

For more information on Farris Brothers, go to www.farrisbrothers.com

For more information on Arctic Ice, go to www.arctic-ice.com