Hatch Marketing Group, the industry leader in marketing, branding and advertising is pleased to unveil a new partnership with Grizzly Coolers. The Michigan based, boutique style agency will now handle all of the relevant marketing and advertising initiatives for Grizzly Coolers.

Mike Wiseman, VP of Marketing for Hatch noted, "Excitement for the Grizzly Coolers brand is through the roof! I can't tell you how elated we are to have partnered with the Grizzly team and we're honored that they've decided to put the trust of their established brand in our hands. It's extremely humbling." He added, "We're ecstatic about this opportunity and we cannot wait to infuse our creativity and enthusiasm into this partnership. It is our intention, through our unique approach and branding strategies to further develop Grizzly Coolers into a dominant brand within the cooler category for years to come." The newly formed partnership is exciting for both companies, as Grizzly Director of Marketing Bryan Waskow added, "Growing the Grizzly brand and constantly improving our position in the marketplace is one of the core elements of this new relationship. We feel partnering with Hatch is a giant step forward in our strategic growth initiatives as a company and we look forward to continued innovation and success." This new partnership is effective immediately.

Grizzly Coolers is recognized as the standard in product innovation and performance. From the giant Grizzly 400 to the performance driven Grizzly 20, Grizzly will continue to push the limits of innovation in the cooler category. Any and all questions regarding Grizzly Coolers marketing and advertising should be directed to Mike Wiseman (mike@hatchmg.com).

Mike Wiseman
Vice President, Marketing
Hatch Marketing Group
mike@hatchmg.com