Cannon Falls, MN- Pat Hudak has been hired as the new Marketing Director for Robinson Outdoor Products. Hudak brings deep knowledge of the outdoor industry to Robinson, through brand marketing expertise and personal experience as an outdoorsman.

Hudak's experience includes 2 years with the Delta Waterfowl Foundation and 12 years with Cabela's. He currently holds board positions on a variety of hunting and outdoor foundations and is a member of and a volunteer for numerous conservation organizations.

"Pat is a passionate hunter, fisherman and conservationist, in addition to being a smart and experienced marketer," says Scott Shultz, CEO of Robinson. "Even more significantly, he's part of the new Robinson vision. We're building stronger brands, starting with stronger people."

At Robinson, Hudak will assume overall responsibilities for brand marketing, including efforts in advertising, direct mail, retail, e-commerce, media, partnerships, and customer relationship management. He is also charged with maintaining Robinson's professional relationships within the hunting community.

About Robinson Outdoor Products, LLC Robinson Outdoor Products, LLC is located in Cannon Falls Minnesota. They are known for technology-rich products, strategic partnerships and strong retailer and consumer support. Robinson markets four major consumer brands in the hunting industry: Scent Blocker and Scent Shield odor control products, Whitewater apparel and new Tree Spider safety equipment.