Wednesday, July 15, 2020

Yuji “Mack” Matsumoto Named President of Sightron, Inc.

Youngsville, NC -– SIGHTRON, one of the world’s most innovative optical observation and aiming device companies, is pleased to announce Yuji “Mack” Matsumoto has been named President effective July 1st, 2020. Mack will assume the role previously held by Yoshinobu “Yoshi” Hamada who announced his retirement on June 30, 2020. Yoshi has held the position of President of SIGHTRON since 2010. In his role, Yoshi has successfully led the company to great success with many innovative product introductions and new technologies.

“I’m thrilled to have led SIGHTRON to some of the industry’s most innovative products,” said Yoshi Hamada. “It has been an honor to have had the opportunity to work with such a great brand and those I called colleagues. We have brought this brand to maturity and now pass the torch to Mack to begin the next generation of outstanding SIGTHRON branded products.”

Mack comes to SIGHTRON from Kenko Tokina where he holds the position of CFO and President of Kenko Tokina USA, Inc. Previously, Mack held the title of Vice President of THK Photo Products, Inc. During his vast careers with THK Photo and Kenko Tokina USA, Mack has developed an exemplary reputation for strong leadership, executing strategy and driving growth.

“We are fortunate to have someone of Mack Matsumoto’s caliber and experience to step up and lead SIGHTRON into the future,” said Eden Mitchell, General Manager of SIGHTRON. “Mack is a proven leader with a business vision and the ability to bring people together. We look forward to having him navigate SIGHTRON through new products and innovations for years to come.”

“I am honored to have been elected as SIGHTRON’s next President and will continue to build SIGHTRON on the foundation that Yoshi has established,” said Mack. “SIGHTRON has a proven track record of quality construction, repeated and reliable performance, and exceptional US customer service support that is second to none in the industry. I will facilitate and support our production team to continue innovating and producing quality products that best serve our customers, partners, and retailers."

For more information on the complete product line from SIGHTRON, please visit or follow us on Facebook at


SIGHTRON is dedicated to meeting the needs of serious sportsmen who demand reliability and repeat performance. The business model is committed to providing premium quality optical products utilizing the latest in innovation and technology. Product categories include: hunting, target & sport shooting, nature observation, exploration and spectator sports. This diversity of contribution in products has made SIGHTRON a leader in the sport optics industry since 1993.

PR Contact:

Joel Harris

Harris Global Marketing & Communications

(810) 287-5521