White Bear Lake, MN - Wildlife Forever is excited to announce new leadership of the War on Carp campaign raising awareness of invasive carps and needs for enhanced management and control. Invasive carps such as Silver, Bighead, and Black, are expanding their range and have proven to wreak havoc on lakes, rivers, and local economies. Through renewed conservation marketing and public outreach efforts, Wildlife Forever and AFTCO (American Fishing Tackle Company) plan to expand the War on Carp education campaign, providing new tools and resources to educate the public in support of increased state and federal management.
“We are thrilled to work with AFTCO as we advance this program and efforts to stop the spread of invasive carp,” said Pat Conzemius, President & CEO of Wildlife Forever. “The War on Carp campaign was started through the civic leadership of Mr. Wade White, former Judge Executive of Lyon County, KY, now serving as Board Director for the Tennessee Valley Authority, working for Farmers Bank and Trust. Wade’s visionary efforts inspired federal legislation that resulted in millions of dollars for carp removal and mitigation projects.”
Through partnership with AFTCO, Wildlife Forever will be focused on giving home to a new campaign website, social media presence, and development of educational resources. In addition, sales of the War on Carp t-shirts will continue to support the national program and advocacy efforts.
“AFTCO is excited to work with Wildlife Forever on this important conservation program. Invasive species are impacting fisheries across the country, and we are committed to investing in organizations dedicated to educating anglers and protecting the resource,” said Casey Shedd, President of AFTCO.
The War on Carp™ is a national campaign to educate the public on threats posed by invasive carps. Coordinated messaging focuses on strategic content, marketing communications, advocacy, and educational tools on how to prevent and help manage. To learn how you can get involved, join the War on Carp mailing list. Info@WildlifeForever.org
About AFTCO: Family owned and operated, the American Fishing Tackle Company (AFTCO) represents unparalleled quality, performance, and reliability when it counts most. Worn across the globe, AFTCO fishing clothing is designed to handle the harshest elements. AFTCO and the Shedd family contribute at least 10% of company profits towards organizations and causes working to protect our oceans, waterways, fish populations, and access to ensure future generations can enjoy the spaces and sports they love.
About Wildlife Forever: For over 35 years, Wildlife Forever works to conserve America's outdoor heritage through conservation education, preservation of habitat and science-based management of fish and wildlife. Wildlife Forever is a 501c3 non-profit dedicated to investing resources on the ground. Recent audits reveal that 96% of every dollar supports their award-winning conservation programs. Join Today and learn more. www.WildlifeForever.org.