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Contact: Shawn Flaherty
703-554-3609
Media Advisory
DEC 8: Rainforest Trust Auction Enables Holiday Shoppers to Name—and Help Save—12 New Species of Plants and Critters
Auction Takes Place Online, by Phone and at Private DC Event
WHAT
Does a forest mouse remind you of a loved one? Is green your favorite color? Does your company need a mascot? Do you want to leave an environmental legacy? These are all good reasons for people, nonprofits, and companies to name a new species. In time for the holidays, Rainforest Trust is hosting the largest ever public auction of species naming rights. Holiday shoppers will be able to buy the ultimate gift of naming one of 12 new species recently discovered in nature reserves the Trust and its partners established in the Americas. These new-to-science species include a blue-eyed yellow frog, speckled red and green frogs, orchids with bright coloring, a powerful trap jaw ant, a soft forest mouse with tiny feet, a limbless caecilian, and a big-eyed red salamander. All proceeds directly protect the habitat of the specific plant or animal, helping save them from extinction.
WHEN
December 8, 2018; Event Starts at 6pm, Auction at 8pm ET
WHERE
Online, by Phone, and at Private Event:
Clyde’s Restaurant Gallery Place
707 7th St NW, Washington, DC
WHO (at private event)
HOW
Reporters interested in covering the event need to register by calling Shawn Flaherty at 703-554-3609. Interested shoppers should visit https://auctions.freemansauction.com/auction-catalog/1618B to pre-register for the auction. The auction takes place primarily online and by phone. The Freeman’s Auction House will conduct the auction with support from Invaluable, an auction aggregator. Both are donating their services.
WHY
Over half of the world’s rainforests have been destroyed, and almost 70,000 acres more are lost every day. Rainforests are among the most important natural resources. They mitigate climate change, are a source of scientific discovery, and support unique plants and animals that are essential to biodiversity and therefore a healthy planet. Celebrating 30 years of conservation success, Rainforest Trust is a nonprofit that purchases and protects the most threatened tropical forests, saving endangered wildlife through partnerships and community engagement. With the help of funders and partners, Rainforest Trust has helped protect 18 million acres of rainforest since 1988. Auctioning the naming rights to the newly discovered species will support the Trust’s work to protect these fragile species and the nature reserves in which they live.
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Rainforest Trust, Airlie Rd, Warrenton, VA 20184 United States
