Smith & Wesson® Announces Adam Ruonala as President of Savage Arms
MARYVILLE, TN. – Smith & Wesson Brands, Inc. (NASDAQ Global Select: SWBI), a leader in firearm manufacturing and design, today announced that Adam Ruonala will join the company as President of Savage Arms, effective November 16, 2026.
Most recently, Ruonala served as Vice President of Sales, Business Development & Marketing for Century Arms/CANIK USA. He brings extensive firearms industry expertise and proven leadership.
In his new role, he will lead Savage Arms as the company continues to build upon its storied heritage of innovation, quality, and performance. He will be based out of the company's headquarters and manufacturing operations in Westfield, Massachusetts.
"Adam's experience across multiple facets of the firearms industry has equipped him with a keen understanding of the market and its customers," said Mark Smith, President and CEO of Smith & Wesson. "We are pleased to welcome him to Savage Arms and are confident he will play an important role in leading the company to new heights."
"I am honored to join Savage Arms and become part of a brand with such a rich history and strong reputation among hunters, shooters, and outdoor enthusiasts," said Ruonala. "Savage has built an incredible legacy of innovation and value, and I look forward to working alongside the talented team at Savage Arms to continue serving our customers, growing the brand, and developing the next generation of products that meet the evolving needs of the marketplace."
About Smith & Wesson Brands, Inc.
Smith & Wesson Brands, Inc. (NASDAQ Global Select: SWBI) is a U.S.-based leader in firearm manufacturing and design, delivering a broad portfolio of quality handgun, long gun, and suppressor products to the global consumer and professional markets under the iconic Smith & Wesson® and Gemtech® brands. The company also provides forging and machining services to third parties. For more information call (844) 363-5386 or visit www.smith-wesson.com.
About Savage Arms
Headquartered in Westfield, Massachusetts, Savage has been producing firearms for more than 130 years. Savage is one of the world's largest manufacturers of hunting, competition and targeting shooting centerfire and rimfire rifles, and shotguns. Their firearms are best known for accuracy, performance and innovation. The entrepreneurial spirit that originally defined the company is still evident in its ongoing focus on continuous innovation, craftsmanship, quality and service.
Learn more at www.savagearms.com.