Field & Stream TV is redefining how outdoor enthusiasts connect with premium content. It offers one of the most powerful and far-reaching broadcast platforms in the industry. Designed to engage passionate hunters, anglers, and outdoor lifestyle consumers, Field & Stream TV delivers unmatched reach, consistency, and value for brands looking to make a national impact.
Free Ad-Supported Streaming TV (FAST) Distribution: Field & Stream TV delivers 150 million annual FAST impressions reaching over 100 million connected devices across Roku, Xumo, LG, TLC, Samsung TV+, Freevee, and Sling Freestream. The channel provides 24/7 hunting, fishing, and adventure programming with robust audience targeting capabilities, including:
• State, regional, and DMA-level targeting
• Demographic targeting (Adults 25–54, outdoor enthusiasts, high HHI)
• Interest- and behavior-based targeting
• Trackable impressions and video completion rates
Broadcast Television: Field & Stream TV reaches through 140+ broadcast TV stations covering 90+ million households, with additional distribution on YouTube TV, local cable, and CTV. The platform supports DMA-based ad delivery for precise geographic targeting.
Regional Sports Networks (RSNs): Field & Stream TV further extends its reach through RSNs, delivering programming weekly to an additional 20 million households at no added cost to charter sponsors. These impressions are not included in Comscore's broadcast metrics, offering even greater exposure and incremental value.
Field & Stream TV App: The dedicated app provides free, on-demand access to live programming and a deep library of outdoor content. Features include personalized recommendations based on viewing behavior and preferences, designed to drive discovery, engagement, and long-term audience loyalty.
Field & Stream TV marks the next evolution of the Field & Stream brand, having reimagined the established Outdoor America as the home of the country sports lifestyle with expansive reach across FAST and broadcast television. Original series, in-season storytelling, and culturally relevant partnerships place brands inside trusted outdoor content reaching audiences at scale.
Current programming highlights include Angling Adventures, Duck Camp Dinners, Homegrown, Hunt Club, Hooked, and Family Ties, among others—delivering compelling stories that resonate with highly engaged outdoor audiences.
With programming curated specifically for high-intent outdoor enthusiasts, Field & Stream TV reaches consumers who actively purchase gear, apparel, and equipment to support their lifestyle. The audience is heavily concentrated in key outdoor markets, including Florida, Georgia, Indiana, Iowa, Kansas, Missouri, North Carolina, Ohio, Tennessee, and Texas—regions known for strong participation in hunting, fishing, and outdoor recreation.
With one of the most consistent, measurable, and scalable audiences in the outdoor media landscape, Field & Stream TV is the go-to partner for brands looking to expand their national presence and build lasting connections with outdoor consumers.
About Field & Stream TV: Field & Stream TV, is committed to inspiring Americans to spend more time in the outdoors. Designed as a leading authority in outdoor sports and recreation, the platform delivers engaging content across Broadcast TV, FAST and streaming distribution, as well as the robust online Outdoor America direct to consumer storefront featuring more than 800 brands and 50,000 products. Field & Stream connects audiences with relevant, local content that encourages participation in public lands and waterways across the country.