WATCH NOW: https://bit.ly/4m5Wp20
Carney, OK-- The High Road Group with Keith Warren is proud to announce the release of an all-new video for online and television distribution showcasing hog hunting. This video is the result of a marketing collaboration between Berger Bullets (https://bergerbullets.com/), Bering Optics (http://usa.beringoptics.com/catalog/?goods=222), and The High Road Group. Designed to generate premium digital assets for both brands, this project delivers high-impact nighttime action paired with powerful product performance and exceptional editorial product exposure.
In this episode, The High Road's co-host Johnny Piazza teams up with Dominic Trapanese of Capstone Precision Group to push Berger's ammunition to the absolute limit. The pair embarks on an aggressive nighttime thermal hog eradication mission—an ideal proving ground for both Berger's precision-engineered bullets and Bering Optics' cutting-edge thermal technology.
Armed with AR-10's provided by Shaw (https://www.shawcustombarrels.com/), equipped with Bering Optics thermal scopes, Piazza and Trapanese demonstrate just how effective and easy to use Bering's thermal optics are at locating feral hogs—one of America's most destructive invasive species. Once targets are identified, Berger's ammunition does the rest, delivering devastating accuracy, terminal performance, and reliable knockdown power in real-world field conditions.
"Our goal was to obtain a specific number of digital assets for both Berger, Bering, and Shaw. We exceeded that goal by more than 300%," says Piazza. "The synergy between Berger's ammunition and Bering's thermal optics gave us everything we needed to showcase these products at the highest level."
This new video not only provides viewers with exciting nighttime hog-control footage but also serves as a powerful demonstration of how The High Road Group brings industry leaders together to collaborate to create meaningful, versatile digital content for multiple marketing platforms. "By doing these kinds of collaborations, we can provide our client with incredible return on investment AND at the same time they have more content than they ever thought possible," says Keith Warren.
The High Road Group is proud to deliver another high-value production for the hunting and shooting industry, setting the standard for how brands can leverage video to reach, engage, and educate customers across all channels.
The High Road with Keith Warren airs four times weekly on the Pursuit Channel (DirecTV 604) — Mondays at 2:00 a.m. and 3:00 p.m., Tuesdays at 10:30 a.m., Thursdays at 12:00 a.m. and 9:00 p.m. (EST), and Saturdays at 10:00 p.m. Watch full episodes online at www.highroadhunting.com and https://www.youtube.com/@HighRoadHunting.
About The High Road Group
The High Road Group is the premier content creation partner for manufacturers and distributors looking to elevate their brand in today's competitive outdoor marketplace. Specializing in dynamic storytelling, high-impact video production, and strategic digital integration, The High Road Group delivers professional, results-driven media designed to showcase products in real-world hunting and outdoor applications. With decades of experience, unmatched credibility, and a proven ability to engage passionate hunters nationwide, the team creates customized content that drives brand awareness, product demand, and consumer trust. The High Road Group also develops multi-platform digital assets, social media campaigns, and dealer-support content that help outdoor brands stand out and grow. Whether you need compelling product demonstrations, field-tested gear integrations, or large-scale promotional media, The High Road Group has the expertise and reach to deliver measurable results for your brand.
For all inquiries, contact keith@highroadhunting.com or visit www.highroadhunting.com