The Outdoor Wire

Knight & Hale Ignites a New Era of Hunting Heritage With "The Chase"

Watch Brand Story Here 

Knight & Hale, one of the most iconic names in hunting, announces a powerful resurgence that bridges the timeless spirit of the chase with the cutting-edge tools and storytelling of today. Inspired by the newly released brand story "The Chase," narrated by cofounder and World Calling Champion Harold Knight, the brand is stepping boldly into a new era while honoring the legacy that shaped generations of hunters.

For more than 50 years, Knight & Hale has stood at the intersection of tradition and innovation. "The Chase" captures that essence: the grit, the patience, the reverence for the land, and the unshakable belief that hunting is more than a pastime—it's a heritage. The pursuit has never been easy, but it has always been worth it. That message resonates deeply with today's hunters who crave authenticity in a world moving faster than ever.

Knight & Hale's resurgence is driven by a simple truth: the sport evolves, but the heart of the chase remains unchanged. The brand's newest lineup of products embodies this philosophy. Built with timeless materials and decades of field-proven experience, these products bring the past and present together in a way no other brand can match.

A Legacy Brand Reborn

Once the gold standard for hunters across North America, Knight & Hale is reclaiming its place at the forefront of the industry. The company's renewed focus on craftsmanship, storytelling, and real-world performance signals a return to form and a bold step forward.

Knight & Hale doesn't just meet the standard—we created it. That message isn't nostalgia. It's a promise.

About "The Chase"

"The Chase" is a cinematic tribute to the hunters who shaped the sport and the new generation carrying it forward. Through Harold Knight's voice, viewers are reminded that the pursuit is more than a moment; it's a lifetime of lessons, memories, and connection to the wild. Watch Brand Story Here