The Outdoor Wire Digital Network expands this week with the launch of The Archery Wire, scheduled to premier Tuesday, August 7.

Geared especially for the industry, The Archery Wire will offer news, insight, and expertise for the manufacturers, dealers, distributors, sales reps, shooting staff, store associates and anyone else whose livelihood is impacted by the bow-and-arrow business.

And if you're part of the archery business, you'll want to sign up to become an exclusive recipient to this new weekly digital service.

Edited and compiled by longtime archery industry insider and veteran newsman J.R. Absher, every Tuesday morning's edition of The Archery Wire focuses on news, product announcements, legislative and wildlife agency insight, and other information to help those involved in the day-to-day business of archery to build business, stay informed and remain apprised on the issues of vital importance to their customers and associates.

Special introductory offers still exist for advertising placement and Corporate Memberships to The Archery Wire, so your message will be delivered directly to your target audience-your customers-once weekly and more often during selected times of the year.

For more information on advertising and Corporate Memberships, email The Archery Wire at: archerywire@gmail.com.

If you're an archery marketer and advertising rep, The Archery Wire will make your job easier, while helping you think even more creatively about your marketing than ever before, thanks to the advantage of the immediacy of digital-news dispersal.

Unlike the dinosuar printed archery and trade publications, you won't have to wait for months to see your press material and get it into the hands of your buying customers-or to produce "buzz" among those involved in buying and selling bows and arrows.

Starting tomorrow, if you're involved in archery, bowhunting and the business of bows and arrows, The Archery Wire will bring "news you can use" to your emailbox and smartphone every Tuesday.

Count on it.