Sellmark Seeks Marketing Communication Specialist Sellmark Corporation is a leading manufacturer of outdoor products headquartered in Mansfield, Texas. Sellmark's brands include: Sightmark, Pulsar, Firefield, 12 Survivors and Southern Crossbow. Our brands and products are found in more than 50 countries and are represented at Academy Sports and Outdoors, Bass Pro Shops, Cabela's, Gander Mountain and several other top retailers. Sellmark's 2012 awards include: Inc. 500|5000 Fastest-Growing Companies; Small Business Champion of the Year in Tarrant County; and the Patriotic Employer Award and the Above and Beyond Award from Employer Support of the Guard and Reserve. Sellmark seeks employees with the ability to contribute creatively in teams as well as work independently to achieve our vision—to be the No. 1 developer of brands and products for the outdoor market.
Core Duties & Competencies
Write press releases, media alerts, blog and social posts, and product copy that deliver positive results
Develop and pitch stories and ideas to writers, bloggers and industry influencers
Manage relationships with media contacts, bloggers, industry leaders, Pro Staff members, etc.
Analyze copy, graphics, and design of ads to maximize placement and promotion of brands
Develop, post and monitor engaging social media content for various brand platforms
Identify market influencers, writers, editors and other media personalities to promote company
Write script and collaborate with in-house videographer to produce innovative digital materials
Work with Marketing VP to create extensive communications plans for company brands
Attend industry tradeshows and participate in special events
Assist with copy editing and other marketing activities as needed
Required Skills
Competitive Compensation
Bachelor's Degree in Communications (PR/Marketing/Advertising)
and at least 2-3 years of experience
Annual Salary (Range $31,000 to $40,000 DOE)
Effective and strategic written and oral communicator
Paid Vacation
Proficient with MS Office, Facebook, Twitter, Google+, Instagram,
LinkedIn and YouTube
Medical insurance
Ability to work well with others and meet deadlines
401K
Hard worker, creative and detailed-oriented professional
Knowledge or interest of outdoor consumer products a MAJOR plus
Send resumes with examples of work and a cover letter to: employment@sellmark.net or fax (817)394-1628
2201 Heritage Parkway, Mansfield, Texas 76063 | (817)225-0310 | www.sellmark.net
