Friday, January 23, 2015

Penn, Spiderwire and Berkley Extend Partnerships with Inshore Fishing Association

MOUNTAIN HOME, Ark. - Iconic brands, PENN, Spiderwire and Berkley have renewed their partnerships with the Inshore Fishing Association (IFA) as official sponsors for the 2015 season. The sponsorships include both Redfish Tour and Kayak Tour events.

"We're excited to have these iconic brands back on board for 2015," said IFA Marketing Director Bart Schad. "They've been a key part of IFA events for many years and produce so many products that are essential to inshore angling; from rods and reels to baits, line and everything in between. They represent such a strong family of brands and we're fortunate to have their support."

The renewal also includes several contingency opportunities for IFA anglers. Bonuses will be available at all 2015 events, with rewards for anglers using certain products, including Berkley Gulp!, PENN reels and SpiderWire fishing line.

"Working with the IFA has provided a great opportunity to showcase our products and provide support to a key group of consumers," said Field Marketing Director Andrew Marks. "Our brands are synonymous with fishing and the feedback from IFA anglers has been tremendous. We're excited about the upcoming season."

Drawing inshore anglers from Texas to the Carolinas and beyond, the IFA Redfish Tour is the largest and oldest redfish tour in the nation. Offering anglers the opportunity to compete in low-entry fee events, redfish anglers can fish close to home, minimize expenses and compete for lucrative winnings and contingency prizes.

The IFA Kayak Fishing Tour presented by Hobie Fishing is the fastest-growing kayak fishing tournament trail in the county. Kayak anglers competing in the catch-photograph-release tournaments can take advantage of the numerous money and product prizes awarded to competitors.

For more information or to become a member of the IFA, the fastest-growing inshore fishing tournament series in the United States, go online to www.ifatours.com.

IFA events are made possible through the sponsorship and continued support of these well-respected brands: Hobie Fishing, Ranger Boats, Cabela's, Lucas Oil, Yamaha Outboards, RAM, Berkley Gulp!, Berkley Gulp! Alive!, PENN Reels, Spiderwire, Minn Kota, Humminbird, Power-Pole, Amphibia, Arctic Ice, Protect the Harvest, General Tire, Bob's Machine Shop, SuperClean, Mustang Survival, iON Cameras, Valley Fashions, ENGEL Coolers, Bulldog Folding Trailers, Powertex Group, Audubon Aquarium of the Americas.

For more info, contact Greg Duncan,
Blue Heron Communications, 800-654-3766 or greg@blueheroncomm.com.