New Braunfels, TX- The High Road Group, Inc. producer of multiple nationally broadcast outdoor television series is pleased to announce the addition of Jacob Sagemuehl as our new Social Media Director.

Social media duties to date have been a successful collaboration of efforts of the members of the High Road Team.

When asked why hire a single individual to spearhead social media efforts, Keith Warren executive producer/host of The High Road programs said, "Jacob's experience will help grow our already strong social media footprint and the effectiveness of our programs by reaching out to new and nontraditional media outlets. This will be a huge benefit for our sponsors as well as viewers of our program".

Jacob was eager to jump at the opportunity to join The High Road Group to spearhead social media efforts. "I have been an avid outdoors person all my life and am thrilled to be a part of an organization that is totally committed to helping protect the future of hunting for all sportsmen no matter where they hunt or how they hunt. People are consuming media in various ways today and we want to deliver what they want to watch through all of our social media efforts " said Sagemuehl.

Located in New Braunfels, Texas, The High Road Group produces nationally broadcast television shows, The High Road with Keith Warren and Keith Warren's Deer and Wildlife Stories, which are broadcast weekly on Pursuit Channel. Keith Warren has hosted more than 1,100 unique television episodes during his thirty year career and has received countless awards and accolades for his programs and dedication to conservation efforts.

For any questions about The High Road Group, visit www.highroadhunting.com or follow us on Facebook at www.facebook.com/keithwarrenoutdoors