Rancho Cucamonga, Calif. - Alpen Optics has signed an agency agreement with Chicago based PR and marketing firm, The Media Group, Inc., to handle its public relations and communications efforts.

Alpen Optics is known for its line of binoculars, spotting scopes, rifle scopes and accessories. Alpen's objective is to provide superior quality optical products at affordable prices while providing features and benefits normally found only on products priced much higher.

Alpen offers more than 70 products and accessories, and all are backed up by a limited lifetime factory warranty.

For more information about Alpen Optics, visit www.alpenoutdoor.com or www.alpenoptics.com, or call 877-987-8370.

About The Media Group
The Media Group, a creative services agency that began in 1996, is one of the most effective and highly respected PR/Communications agencies in the golf and outdoor industries. The Media Group offers a wide range of services including strategic planning, public relations, direct marketing, advertising, special events coordination and trade show planning. Their objective is to build brand equity and increase brand name awareness through editorial placements in print publications as well as other outlets such as social media sites, television, radio and the Internet.