COLUMBIA, MO ––

MidwayUSA’s Matt Frevert recently accepted the position of Merchandising Manager – Optics. Matt joined MidwayUSA in 2013 as a Product Specialist, shortly after graduating with a business degree from Columbia College. He was promoted to Merchandising Manager – Clothing & Footwear in 2019, and most recently served as Merchandising Manager – Hunting, Archery & Black Powder.

“I am excited to leverage my experience in different product lines to serve the needs of our Customers,” said Matt. “I look forward to helping MidwayUSA continue to be an industry leader in the Optics category.”

In his new position, Matt will be responsible for sales, margins, and product selection for MidwayUSA’s Optics category. He will report to Travis Rodgers, Merchandising Director – Hunting & Outdoors.

“Matt has a great track record in putting Customers first,” said Ryan Fischer, MidwayUSA – VP Merchandising. “I’m excited to have Matt take on this new role and bring his Leadership ability and continued focus on Customers to our Optics category.”

Matt aligns exceptionally well with MidwayUSA’s culture. He is an NRA Life Member, and an avid outdoorsman, with a strong passion for archery whitetail deer hunting. For more information about MidwayUSA careers, please visit https://www.midwayusa.com/jobs for all open positions.

About MidwayUSA

Both country kids from Missouri, Larry and Brenda Potterfield turned their passion for shooting sports into a career by opening a small gun shop in 1977 that would eventually become MidwayUSA (http://www.midwayusa.com). They instilled family values like honesty, integrity, and respect for others into the business, and strive to maintain this culture with each Employee added to their growing team. For over 45 years, MidwayUSA has maintained an unyielding focus on Customer Satisfaction and continues to offer JUST ABOUT EVERYTHING® for Shooting, Hunting and the Outdoors.

For more information on MidwayUSA, visit their website (http://www.midwayusa.com), find them on Facebook (http://www.facebook.com/OfficialMidwayUSA), or follow them on Twitter (http://twitter.com/midwayusa).

Contact:
MidwayUSA Public Relations
pr@midwayusa.com

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