Livermore, CA - Wiley X®, the leading premium protective eyewear brand, broke ground in Frisco, Texas, where its global headquarters, manufacturing and distribution site is set to be located in the Star Business Park by 2022. Wiley X joins a growing list of California-based companies seeking new locations, with many finding their new homes in the Dallas and North Texas region. The central location within the United States will increase efficiencies of shipping and distribution, in both time and cost, to the wide range of customers Wiley X supports.

Co-Owners of Wiley X, Myles Freeman, Jr. and Dan Freeman, were on-site with shovels in hand and hard hats on to commemorate the milestone of this brand. Naturally, all participants, which included Mayor Jeff Cheney, Councilman John Keating, Councilman Bill Woodward, and Councilman Brian Livingston were equipped with the brand’s iconic safety-rated eyewear to ensure the event went off without a hitch. Other attendees included Gary Garley, Jason Dudley and Rick Fletcher of the Frisco EDC Board of Directors as well as Fire Chief Mark Piland and Assistant Chief Greg Ward of the Frisco Police Department.

“Wiley X is committed to piloting smart and sustained growth for many years to come and a central location like Texas is a prime place to call home for our brand,” said Dan Freeman, Co-Owner of Wiley X. “Frisco is a perfect fit for Wiley X and as a veteran-founded, family-owned company, we are excited to call Texas home as we begin to grow and contribute to the area while supporting the community,” expressed Myles Freeman, Jr., Co-Owner of Wiley X.

Frisco - known as “Sports City USA” - is a perfect fit for Wiley X, a company committed to protection and performance for active pursuits such as fishing, motorsports and shooting, as well as for the government/first responder network. Wiley X aligns well with Texas values, with a long history of providing protective eyewear to the United States military and being veteran-founded and family-owned. Breaking ground and the move to Frisco will inspire the fabrication of a state-of-the-art building to elevate brand operations and will include a flagship retail store for Wiley X fans and local customers to enjoy.

About Wiley X

Veteran-founded in 1987, Wiley X has been producing the world’s most protective eyewear to various markets that rely on impact resistance for over 30 years. Myles Freeman Sr., a military veteran, started Wiley X to protect the eyes of those who protected America. The company’s military heritage helped carve a roadmap for Wiley X in the years to follow for many well-respected weekend warriors. Every adult sunglass style made by Wiley X meets ANSI Z87.1 High Velocity and High Mass Impact Safety Standards, for protection that goes far beyond the harmful rays of the sun. Several styles also meet U.S. military MIL-PRF-32432 standards for ballistic eye protection, a key reason why Wiley X has been a leading provider of vision protection equipment to the U.S. military and law enforcement for more than 30 years.

About the Frisco EDC

The Frisco EDC operates as a Texas non-profit corporation and is governed by a seven-member board of directors appointed by the Frisco, Texas City Council. Job number one is facilitating the creation of jobs, as the Frisco EDC’s mission is to improve the economic opportunities and quality of life for all Frisco residents. The Frisco EDC has facilitated major economic development projects, resulting in hundreds of projects and thousands of jobs in the City of Frisco. For more information, visit FriscoEDC.com.

Media Contact:

David Villarina

dvillarina@wileyx

925.583.3605