Tuesday, July 15, 2025

Bill Lewis Debuts New Afterburner

Irving, TX – The brand-new Bill Lewis Afterburner is small but mighty. The 2.5" tail spinner features a large ABS body that significantly improves return on Forward Facing Sonar, as well as an inset blade that is protected from weeds and debris.

“The Afterburner takes what’s best from a lot of proven baits and puts them together in one bite-sized package,” says Jack Dice, Product Development Manager for GSM Fishing. “It’s a bait that you can cast and reel like a traditional Rat-L-Trap but has the flash of a spinnerbait, with the thump and vibration of a crankbait. And to top it all off, the hardbody plastic construction allows for some beautiful transparent colors.”

Equipped with a premium Mustad Triple Grip hook, the Afterburner is available in 8 lifelike colors. Get yours today at Baits.com or your favorite fishing retailer.

Stay up to date with all the new baits and brand announcements on Facebook as well as other Bill Lewis social media platforms.

About GSM Outdoors:

Few American outdoor companies enjoy a mutually respected relationship with their customers that span over five generations. GSM Outdoors is among those few! For over 70 years, the GSM family of brands has been helping passionate hunters, shooters, knife enthusiasts and anglers succeed through innovation and the manufacture of high-quality, reliable products that continue to prove themselves in the field, on the range and on the water. GSM Outdoors continues to leverage the latest technology and provide customers with the best products on the market. Tradition, heritage, and loyalty to outdoor enthusiasts of generations past and generations to come...that’s the GSM Outdoors guarantee!