Monday, January 11, 2021

Barnes Bullets Selects Outtech for Sales & Marketing Partnership

Aurora, OH – Outtech Inc., an outdoor industry leader in sales and marketing, is pleased to announce their partnership with Barnes Bullets, a leader in engineering, craftsmanship and innovation in the ammunition category. Outtech will be working closely with Barnes Bullets as their exclusive sales representation partner for their full line of ammunition across multiple channels nationwide.

“We are very excited to be partnered with the team at Barnes Bullets” explained Outtech President, Scott Blackwell, “The quality, consistency, and dependability of the Barnes products makes them a perfect fit for our retail partners. We look forward to working closely with the team at Barnes and their new owners at Clarus Corp to continue to expand their presence and availability in this rapidly growing category.”

“The Barnes team shares the excitement of teaming up with Outtech. Together we look forward to deploying our ’innovate and accelerate’ playbook to maximize Barnes’ market potential, improving fulfillment and strengthening our partnerships” continued Mayon Sargeant, Vice President of Sales for Barnes Bullets.

Barnes offers hunters the ultimate in accuracy, terminal performance and handloaded precision in a factory loaded round. Barnes entire line of ammunition provides exceptional accuracy for technical shooters who demand uncompromising performance. Barnes products are created with exacting manufacturing and quality standards, ensuring consistent and proven results.

About Outtech Inc.

Established in 1989, Outtech Inc. is an 100% employee owned company (ESOP). Outtech is one of the outdoor industry’s leaders in sales & marketing, maintaining a portfolio of brand leaders across hunt, camp, fish, shooting sports and outdoor lifestyle categories. Outtech is staffed with a group of over 70 industry specialists spread across multiple divisions, with over 1,300 combined years of experience in the outdoor industry. More information about the Company can be found at www.teamouttech.com

About Barnes Bullets, LLC

Barnes Bullets are purpose-built for hunters, precision shooters, America’s military elite and top-tier law enforcement communities. For the discriminating shooter who demands products that are uncompromising in performance and quality, Barnes brings to bear its relentless pursuit of innovative design, exacting manufacturing, and leading-edge testing capabilities. More information about the Company can be found at www.barnesbullets.com

About Clarus Corporation

Headquartered in Salt Lake City, Utah, Clarus Corporation is a leading developer, manufacturer and distributor of best-in class outdoor equipment and lifestyle products focused on the climb, ski, mountain, and shooting sport markets. With a strong reputation for innovation, style, quality, design, safety and durability, Clarus’ portfolio of iconic brands includes Black Diamond®, Sierra®, Barnes®, PIEPS®, and SKINourishment® sold through specialty and online retailers, distributors and original equipment manufacturers throughout the U.S. and internationally.

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Media Contact

Sarah Freeman, Outtech Inc.

(330) 562-9929 or SFreeman@outtech-online.com