Wednesday, March 4, 2020

SAR USA Announces “Incredible” 2020 Show Season

PR Contact:

Joel Harris

Harris Global Marketing & Communications

(810) 287-5521

joelh@comcast.net

SAR USA by Sarsilmaz Announces Incredible 2020 Show Season

Auburn, AL- - SAR USA by Sarsilmaz, one of the world’s largest manufacturers of firearms, proudly announces one of the most successful post show seasons to date. The 140-year-old company attributes a large portion of their success to the Shot Show. Excellent communications directed toward media, publications and retailers directly contributed to a previously unseen volume of traffic to the SAR USA booth during the 2020 NSSF Shot Show, held in Las Vegas, NV.

“The momentum is real,” said Todd Pearson, COO of SAR USA. “The amount of traffic we saw at the shows was remarkable. During the 2020 Shot Show our booth was jam-packed constantly. The amount of people interested in the brand was unprecedented. 2020 will certainly be a breakout year for SAR USA”.

Aside from the 2020 Shot Show, SAR USA attended fifteen dealer, buying group and distributor shows so far this calendar year. The company stated that although we are only halfway through the first quarter, they are trending about 100% ahead of sales compared to this time last year. All this happening without the release of new products still scheduled to launch in the next coming months. The strongest sales came from the SAR9 line of striker-fired 9mm pistols, made with Ferrari-like precision, that retail for under $400. As a result, SAR USA added over 100 new dealers and several new distributors.

“We had a tremendous show season,” said Pearson. “The SAR USA Team worked long hours and traveled thousands of miles to support this great brand at trade, buying group and distributor shows in the first quarter of 2020. We have the best people and products in place to make this year a memorable one for the company. Stay tuned. This will continue to be an exciting year!”

In addition to the incredibly talented personnel SAR USA has added, the company used state-of-the art digital assets to educate the consumer about their products and company history. Also, for the first time, SAR USA offered their products for sale through an e-commerce dealer network platform, giving buyers an opportunity to locate a dealer nearby with live inventory. Also, the company has developed a dealer retail support kit second to none that showcases the brand at the dealer level.

To learn more about the complete product line from SAR USA by Sarsilmaz, please visit: www.sarusa.com .

About SAR USA by Sarsilmaz

SAR USA is the exclusive importer of Sarsilmaz Arms. Founded in 1880 in Istanbul, Turkey. Sarsilmaz produces firearms for 78 nations from its over 1-million square foot, state-of-the-art facilities that have raised the bar for the standard in quality control for firearms manufacturing. They produce arms for NATO and many militaries worldwide. Now they are offering select firearms to the American market via SAR USA.