Outdoor Edge announces the Murray Road Agency as its public relations agency of record. Since 1988, Outdoor Edge has been committed to creating high-quality knives and cutlery products. Outdoor Edge aims to further expand its reach to new audiences, with Murray Road serving as its public relations partner.

“Outdoor Edge was born out of the spirit of adventure, and Murray Road shares that same drive to push further,” said Will Morgan, Director of Marketing and Product Management. “This partnership lets us take our story to new heights, connect with more people who live for the outdoors and keep building a brand that fuels every hunt, journey and adventure.”

Outdoor Edge is dedicated to delivering specialty knives and tools designed for hunting, game processing and everyday carry. By blending functional design, superior edge-retaining steels, advanced manufacturing and expert hand craftsmanship, Outdoor Edge creates reliable gear built to perform in the toughest conditions. Every product is backed by a lifetime warranty, reflecting the brand’s commitment to long-term performance and customer trust. With a strong foundation in quality and innovation, Outdoor Edge looks forward to partnering with Murray Road to grow its presence and connect with a wider audience of outdoor enthusiasts.

“Outdoor Edge is a leading brand in the outdoor space, and we’re excited to be part of its continued growth,” said Tim Brandt, CEO of Murray Road. “This collaboration is a great match, enabling us to provide integrated strategy and execution with a strong emphasis on public relations. We’re excited to help drive PR initiatives that align with Outdoor Edge’s broader marketing objectives to get them into a more diversified mix of markets.”

Murray Road is a full-service agency with a proven track record of success and growth in the outdoor industry. The team delivers difference-making growth for their clients and are experts in connecting brands with target audiences, making this partnership a great match to bring dynamic content and messaging to consumers.

For more information on Outdoor Edge, visit OutdoorEdge.com or find Outdoor Edge on Instagram, Facebook, or YouTube.

For more information on the Murray Road Agency, visit www.murrayroadagency.com or visit Murray Road’s Instagram, Facebook or LinkedIn.

About Outdoor Edge

Founded in 1988 and headquartered in Denver, Outdoor Edge is a leading designer and manufacturer of knives and tools. Outdoor Edge continues to innovate and develop revolutionary products for hunters, outdoor enthusiasts, handymen and anyone who requires the very best knives and tools available for leisure, work and everyday-carry needs. The company prides itself in technology and innovation through its patented RazorSafe™ replaceable blade system, offering a variety of knife handles and blade profiles so you never have to sharpen your knife again, no matter the task. All knives and tools undergo extensive field-testing in harsh, rugged environments resulting in durable, long-lasting products that come with a lifetime guarantee. Outdoor Edge is a Revo Brands company.

About Revo Brands

Revo Brands is the parent company of enthusiast and mission-critical brands that drive growth through superior innovation, design and marketing. Our brand portfolio features market-leading brands Real Avid and Outdoor Edge. Visit www.RevoBrands.com for more information.

About Murray Road

Murray Road is a passionate and well-rounded marketing agency dedicated to the outdoor industry. If a consumer uses a product, technology or process to seek, hunt, fish, gather, cook, explore, protect, push boundaries, travel or for any other activity outside, Murray Road can and will provide impactful marketing services. It also excels in digital and brick-and-mortar retail environments and is expanding into other consumer markets as well. More information on the agency, specific services or the team is available at murrayroadagency.com.