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Enhanced glass clarity and optimized optical designs
ZLock™ locking windage and elevation knobs
ZStop™ elevation return to zero system
AutoLive™ motion activated reticle illumination
Lifetime warranty
HOUSTON, TEXAS – Primary Arms has just released their first Gold Series precision rifle scopes, starting with six models. Equipped with top quality, low-dispersion glass and innovative new turret technologies, the Gold Series is now available in 3 magnification ranges: 2.5-10x44, 4-16x50, and 6-24x50 variants. All are First Focal Plane (FFP) scopes.
“The Gold Series of scopes are a breakthrough in technology, bringing a new level of sophistication to our optics lineup,” says Marshall Lerner, CEO of Primary Arms. “All the new scopes in the Gold Series feature our exclusive, patent-pending turret design, bringing a quality and innovation unheard of at the price point.”
At their core, Gold Series scopes are built for heavy duty use, engineered from 6061 and 7075 aluminum, stainless steel and hardened steel components. Internally, the patent-pending turret adjustment system replaces brass and adhesive parts with superior steel and aluminum, leveraging mechanical component retention for improved toughness, durability, and unparalleled tracking precision. Adjustments are crisp, tactile, and guaranteed for a lifetime, while a 100-click rotation ensures swift transitions between targets. These turrets are further enhanced with the new ZLock™ resettable turret knobs, which lock automatically when spun to the user’s zero. This allows users to quickly return to zero with a ZStop™, effectively eliminating the risk of accidental overtravel.
All Gold Series scopes feature impeccable glass quality, providing greater light transmission and image clarity at range. With a massive eyebox, Gold Series scopes thrive under the pressures of high-speed, dynamic marksmanship. Black bordering or vignette surrounding the sight picture has been nearly eliminated, creating a clear, flat field of view. The illumination system is intuitive and adjustable with both daylight and NV-settings. The inclusion of AutoLive™ technology enables users to leave their optic always-on, as illumination will enable
automatically with use. Starting at from $749, the Gold Series scopes are positioned perfectly for the $500-1000 market, placing them between Primary Arms’ Silver Series and Platinum Series optics. Gold Series scopes are available now at primaryarms.com and come with Primary Arms’ lifetime warranty.
About Primary Arms Optics
Started in 2007, Primary Arms Optics seek to provide the best optics you can get for any budget. Utilizing the highly regarded, repeatedly-proven ACSS® reticle, Primary Arms optics boast unparalleled precision and adaptability for superior performance across ranges. With four product series available (Classic, Silver, Gold, and Platinum), anyone can afford to equip themselves with the latest in optics technology. In addition, every product is backed with Primary Arms’ total commitment to customer satisfaction.
For more information on Primary Arms, visit the company website at www.primaryarms.com or contact:
Dina Sanders
Brand Marketing Manager