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Austin, Texas – The world’s leading entertainment destination for hunting, fishing, and outdoor adventure programming, Waypoint TV is excited to continue their partnership with Powderhook and the support of The Great Lakes Fishery Commission with the launch of short film, Walleye Fishing Lake Erie – The Time Is Now, airing on Waypoint TV through the end of April and a special programming event, Walleye Wonderland, taking place on April 20.
This short film by Powderhook highlights the extensive activities available and phenomenal walleye fishing on Lake Erie. It also brings awareness to the conservation efforts, which contribute to Lake Erie being dubbed the Walleye Capital of World. The film is a great precursor of Waypoint TV’s annual programming event, Walleye Wonderland presented by Powderhook, airing on April 20.
Powderhook is made up of some of the nation’s leading experts in R3, marketing, and technology, who are brought together by passion and commitment to conservation. They have everything from articles about gear and tackle, to the rich history of the fishery on Lake Erie, fishing reports, and how-to videos. Whether you are an experienced angler or fishing for the first time, Powderhook has the information you need to be successful on Lake Erie.
“Showcasing the incredible fishing opportunities on Lake Erie is a treat for our viewers. I know from my own experiences that this fishery is one of a kind, Powderhook and Lake Erie Fishery have a strong commitment to celebrating the tremendous resource in Lake Erie. We are pleased to partner with this excellent effort and provide our viewers with a special Walleye Wonderland event,” said Graig Hale, Waypoint TV Director of Business Development. “Our viewers will get an evening packed full of walleye rod-bending` action!”
“We are very excited to partner with Waypoint TV to further our mission of getting more people involved in the vibrant Lake Erie fishery. They are great partners and are equally excited to help us accomplish our goals” said Powderhook Marketing Strategist, Sam Wells.
About Powderhook
Powderhook works to bring the nation’s leading fish and wildlife agencies, conservation organizations, retailers, and manufacturers together to help connect people to their fish and wildlife resources. We do this through cooperative partnerships that engage, educate, and connect people to the outdoors and each other.
For additional information, visit www.powderhook.com
About Waypoint TV
Waypoint TV is the Destination for entertainment for hunting, fishing, and outdoor adventure content. Waypoint TV is dedicated to providing a true connection between the viewer and the outdoors through their Television channel, online streaming platform, Apps, and Podcast Network. Find your destination at www.waypointtv.com and connect with us on Facebook, Instagram, Twitter, and YouTube.
For additional information, visit www.waypointtv.com
Press Contact for Waypoint TV
Kaitlyn Conti