Tuesday, June 11, 2019

Mossy Oak Fishing Collection from XTRATUF® Now Available

WEST POINT, MS – Mossy Oak Fishing teams up with XTRATUF to offer the all-new XTRATUF Mossy Oak Fishing Collection, featuring Mossy Oak Elements Agua.

Designed for those who make a living on the water, XTRATUF has expanded its line of performance shoes and boots for Summer 2019. All new styles embody the authentic marine lifestyle that XTRATUF is known for and that fishermen trust every day. The new shoes and boots are designed to support sport and leisure consumers. New styles feature XPRESSCOOL, an antimicrobial evaporative cooling liner that offers additional breathability.

There will be three different product options available in the new product line. The top-selling XTRATUF Men’s 6” Ankle Deck Boot will be offered in Mossy Oak Elements Agua in the colors of Bonefish and Marlin. In addition, the Men’s Waterproof Slip-On Deck Shoe in Mossy Oak Elements Agua in the color of Bonefish.

“We are very proud that XTRATUF is placing Mossy Oak Elements Agua on its premier products,” said Chris Paradise, Sr. Vice President & Chief Sales Officer of Mossy Oak. "XTRATUF's reputation in the fishing world is legendary and we are excited to partner with them and to align ourselves with the power of their brand."

Mossy Oak launched Elements Agua at the ICAST show in July 2017. Since then, Elements Agua has been named the official pattern of B.A.S.S. and Major League Fishing. In addition, Mossy Oak Fishing is a proud partner of the CCA. Elements Agua comes from the Mossy Oak’s family of patterns created with the core elements of the natural world in mind – earth, wind, and water. Agua is a photo-realistic, multi-directional pattern meant for both seasoned sportsmen and those who simply enjoy spending time in the great outdoors.

“Our products will always stem from our Alaskan commercial fishing background,” said Bo Thai, product developer for XTRATUF. “For Spring 2019, we will continue to grow our product line developed with the Salmon Sisters. These women’s-specific deck boots and shoes are loved by fishermen and we see an opportunity to grow this program for her.”

About XTRATUF

Born on the waters of Alaska where nothing is forgiving and no compromise goes unpunished, XTRATUF is part of authentic marine lifestyle that values performance and hard work. For more than 50 years, XTRATUF has gained the respect and loyalty of commercial fisherman who endure 50-foot seas that swallow the slightest misstep. XTRATUF boots are built for these conditions with qualities appreciated by fisherman on the Bering Sea as well as commercial sport and leisure customers everywhere. Built for Alaska, fit for everyone. www.xtratuff.com

XTRATUF is an official licensee of Haas Outdoors Inc. Established in 1986, Haas Outdoors Inc. is headquartered in West Point, Miss., and is home of Mossy Oak and Mossy Oak Fishing. For more than 30 years, Mossy Oak has been a leading outdoors lifestyle brand that specializes in developing and marketing modern camouflage designs for hunters and outdoors enthusiasts. The Mossy Oak Brand and patterns can be found on a multitude of products worldwide. Haas Outdoors Inc. is the parent company of Mossy Oak, BioLogic, Capture Productions, MOOSE Media, Nativ Nurseries, Nativ Living, GameKeepers, GameKeepers Kennels, Mossy Oak Properties and Mossy Oak GO. Mossy Oak is the official camouflage of the National Wild Turkey Federation, Ducks Unlimited, Quality Deer Management Association, and Mack’s Prairie Wings and the official pattern of the NRA, B.A.S.S., MLF and Cabela’s Collegiate Bass Fishing Series.

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