Friday, July 11, 2025

Northland Manitoba Mullet Arrives

Business in the front, party in the back? The brand-new Manitoba Mullet from Northland tackle is simply all-business. Built on the legendary Smeltinator head, the Manitoba Mullet is designed to hang and swim horizontally.

“The Manitoba Mullet was specifically made to target big lake trout and Northern Pike through the ice or those same species while vertically jigging on open water,” says GSM Fishing Brand Manager Jace Peterson. “The Smeltinator jighead with its 90-degree tie eye makes the bait stay horizontal just like the ciscos, tullibees, or other big pelagic baitfish that these predators are feeding on. We built in a stinger hook that perfectly sits in between the two teaser tails that come out the back, so you are not missing any short biters.”

“The main component that makes the Manitoba Mullet stand out from other hair jigs in this category is the synthetic hair,” continues Peterson. “This type of material keeps the profile the same, whether it be in the water or out of the water, unlike marabou where it completely absorbs the water and will thin way down.”

The Manitoba Mullet is available in 2 weights (¾ & 1 oz) and 4 enticing colors. Get yours at Baits.com or your favorite fishing retailer.

Stay up to date with all the new baits and brand announcements on Facebook as well as other Northland Tackle social media platforms.

About GSM Outdoors:

Few American outdoor companies enjoy a mutually respected relationship with their customers that span over five generations. GSM Outdoors is among those few! For over 70 years, the GSM family of brands has been helping passionate hunters, shooters, knife enthusiasts and anglers succeed through innovation and the manufacture of high-quality, reliable products that continue to prove themselves in the field, on the range and on the water. GSM Outdoors continues to leverage the latest technology and provide customers with the best products on the market. Tradition, heritage, and loyalty to outdoor enthusiasts of generations past and generations to come...that’s the GSM Outdoors guarantee!