To reach these hunting, shooting sports, camping, fishing, motor sports, and related active, outdoor audience segments, Media Lodge works with brand partners to create authentic content and custom marketing programs to support their brand campaigns and accomplish their defined goals. The resulting partnerships enable brands to create 1-to-1 consumer engagement through Media Lodge’s social media, email, video, display, and sponsored content offerings.
Media Lodge offers a targeted, authentic audience at scale, delivering the industry’s most engaged outdoor enthusiasts across a digital landscape that produces more than 40 million unique monthly web visitors across 300+ exclusive websites, and over 250 million impressions monthly across social media and email.
In addition to authoritative content from its Emmy Award-winning content creators, Media Lodge possesses unparalleled expertise in commerce and affinity marketing. Access to terabytes of consumer transactional data in the outdoors markets ensures Media Lodge reaches these enthusiasts at all stages of the purchase funnel, from awareness through purchase and loyalty.
“As Media Lodge expands deeper into hunting with original articles and video series, it is great to align ourselves with premiere partners like HuntStand. Together, HuntStand and Media Lodge provide valuable, authentic content and resources to a large, passionate user base of hunters,” said Jeff Siegel, Media Lodge CEO.
Media Lodge’s data-driven approach to content creation and distribution allows them to deliver millions of targeted views across video and interactive content, while providing detailed metrics that prove their consistent delivery of more viewers than many cable networks. Original shows such asThe Good Fight, American Nomads, Finding Fearless (Two Seasons), Ruger’s American New Shooter Academy (Two Seasons), Ruger Range Drills (Two Seasons), New Gear and Guns (5 Seasons),Influencer interview Series, USA Shooting Presented by 4Outdoors, and Realtree’s Not Seen on TV Fishing Show are leading the charge.
“We are excited about our partnership with Media Lodge and know that they will represent our brand well. Their proven platform and large advertising network will add substantial value to our product while enabling us to concentrate fully on our core mapping technology,” said Lanford Holloway, TerraStride CEO. TerraStride is HuntStand’s parent company.
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