Premier Sales Agency to Boost Kryptek’s Outdoor Apparel Reach

Kryptek, a leading innovator in high-performance outdoor and tactical apparel, is thrilled to announce a new partnership with Maschmedt & Associates, a premier sales agency with over 50 years of experience in the outdoor industry. This collaboration is poised to expand Kryptek’s reach across 23 western states, leveraging Maschmedt & Associates’ expertise to drive growth and strengthen retailer relationships.

Steve Johnson, Vice President of Maschmedt & Associates, shared his enthusiasm: “It is an honor to be representing such an incredible brand and product leader in the apparel category! I have personally followed and admired Kryptek from the beginning and saw how strong their partnerships have been with key strategic retailers over the many years. We see our two companies aligning perfectly due to both our strengths in the outdoor, hunting, and fishing channels. We look forward to a long partnership with the Kryptek team and growing the brand and business throughout the 23 western states.”

Maschmedt & Associates, founded in 1968, has built a stellar reputation for representing leading brands in the outdoor, sporting goods, and recreation sectors. With a focus on long-term partnerships and strategic growth, their team brings comprehensive sales and marketing support to elevate Kryptek’s presence in key markets.

Tim Piver, COO of Kryptek, expressed his excitement: “I am extremely pleased to announce this valued partnership with Maschmedt & Associates and their awesome team! Their history of representing iconic brands with success is top level, and we expect this new relationship we are forming will result in the best sales and service to our valued dealer base. Their company values could not align with ours any better and our whole team is truly excited to see where we take the Kryptek brand together from here!”

Interested in becoming a Kryptek dealer? Please visit https://kryptek.com/pages/become-a-dealer to learn more, or email dealers@kryptek.com to inquire further.

About Kryptek®

The concepts that spawn our products are forged in combat. From the mountains of Afghanistan through the desert plains of Iraq and on to places known only by a distinguished few, the employment of Combat Forces has never spanned environments so vast, varied, or punishing. Created from battlefield necessity, innovative technologies, equipment and apparel have emerged. Kryptek Outdoor Group’s concept designers draw their knowledge of what works through actual combat experience. The idea of incorporating proven tactical gear concepts and evolving this technology into the hunting and outdoor adventure markets is the driving force behind what we do. For more information visit Kryptek.com.

About Maschmedt & Associates
Founded in 1968, Maschmedt & Associates is a leading sales agency specializing in the outdoor, sporting goods, and recreation industries. With over five decades of experience, they provide unmatched sales and marketing support across 23 western states, fostering strategic growth and long-term partnerships.

Media Contact:
Justin Moore
Dangersoup
jmoore@dangersoup.com