Wednesday, March 29, 2023

Parallel Eyewear Creates Performance Sunglasses for Every Outdoor Adventure

20 years of proven performance - proprietary technology - available direct to the outdoor consumer at a sane price.

March 29, 2023 (San Diego, Calif.) – Parallel Eyewear is a new brand of sunglasses for serious sportswomen and men from long-established southern California eyewear designer and manufacturer MicroVision Optical.

Parallel’s new sunglass line uses proprietary lens and frame technology it developed for some of the world's largest and best-known eyewear brands. Now, Parallel uses that technology and expertise exclusively for its own products.

David Johnson, Founder & CEO of Parallel Eyewear, is a lifelong fly fisherman who has been designing and manufacturing eyewear for 20 years. Management is a team of avid outdoor sports enthusiasts with a particular view of how their products are used.

“For serious outdoor nuts like us, especially ones into fishing, sunglasses aren’t just accessories, they’re a critical piece of equipment,” said Johnson. “They’re the primary protection for your eyes, and the difference between a cast that’s perfect or a total miss. Our NEOX H2O™ lenses are packed with technology no other manufacturer has. You’ll see the difference immediately and at the end of a long day on the water.”

Johnson points out that professional guides in Patagonia who spend more than 200 days a year on the water have been using and raving about Parallel sunglasses. “Hundreds of days on the Rio Collón Cura is a severe sunglass test. No one is going to wear them there if they’re not effective,” exclaims Johnson.

“More good news, we’re strictly direct-to-consumer so our technologically superior sunglasses are all available at a sane price - less than $100,” adds Johnson.

About Parallel Eyewear and MicroVision Optical

The makers of Parallel Eyewear have been in the global eyewear design, manufacturing, and distribution business for 20 years. Based in San Diego, California, Parallel Eyewear offers a full range of technical outdoor eyewear featuring proprietary lens technology with polarized and non-polarized options. All the frames are made from eco-friendly bio-plastic and come in a variety of styles and colors. With an exclusively direct-to-consumer business model, Parallel Eyewear sells technologically superior sunglasses at a sane price.

To learn more about Parallel Eyewear, visit https://www.paralleleyewear.com.