Thursday, March 16, 2023

Bass Pro Shops & Cabela’s to host free in-store family fishing event this weekend

‘The Greatest Fishing Sale on Earth’ also includes extra savings for CLUB Members and gear trade-in discounts

SPRINGFIELD, Mo. – Bass Pro Shops and Cabela’s is celebrating the return of the spring fishing season with the largest nationwide fishing sale of the year, the 2023 Spring Fishing Classic. This iconic annual event is a free celebration of the great sport of fishing for anglers of all skill levels, going on now through March 29.

Free Family Fun: A Hallmark of Bass Pro Shops and Cabela’s

During Kids’ Weekend, March 18-19, Bass Pro Shops and Cabela’s locations will offer a variety of free activities focused on teaching kids how to fish. Available from 11 a.m. to 4 p.m. both days, these activities will range from kids’ catch-and-release ponds, casting challenges, crafts and games.

Our Biggest National Fishing Sale of the Year
During the Spring Fishing Classic, customers can save on fishing tackle, rods and reels, the latest in marine technology and more. Some of the hottest deals include:

Extra savings offered to CLUB Members during Spring Fishing Classic
Named America’s No. 1 Loyalty Program in the Outdoor Industry in 2023 by Newsweek, Bass Pro Shops & Cabela’s CLUB will offer its loyal members additional savings during the Spring Fishing Classic, including exclusive pricing on the season’s hottest fishing gear and special financing for customers who spend more than $500.

Rod and Reel Trade-Ins for a Good Cause, Big Savings
Taking place at every Bass Pro Shops and Cabela’s retail location across the U.S., the 21-day Spring Fishing Classic sale and event invites customers to trade in used fishing gear for big savings. Customers can donate used rods and reels, in working order, to receive trade-in savings of up to $100 toward the purchase of a new rod and reel.

The refurbished fishing equipment will be donated to local youth nonprofit organizations so more kids can learn how to fish. Since the program’s inception seven years ago, Bass Pro Shops and Cabela’s, alongside their customers, has donated more than 400,000 products to youth-focused nonprofit organizations. The equipment donated by Bass Pro Shops & Cabela’s customers has given countless children the ability to discover fishing, teaching the next generation of anglers to enjoy, love and conserve the great outdoors.

For trade-in program details, event times and information on qualifying offers, visit www.basspro.com/classic or www.cabelas.com/classic.

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About Bass Pro Shops
Bass Pro Shops is North America’s premier outdoor and conservation company. Founded in 1972 when avid young angler Johnny Morris began selling tackle out of his father’s liquor store in Springfield, Missouri, today the company provides customers with unmatched offerings spanning premier destination retail, outdoor equipment manufacturing, world-class resort destinations and more. In 2017, Bass Pro Shops acquired Cabela’s to create a “best-of-the-best” experience with superior products, dynamic locations and outstanding customer service. Bass Pro Shops also operates White River Marine Group, offering an unsurpassed collection of industry-leading boat brands, and Big Cedar Lodge, America’s Premier Wilderness Resort. Under the visionary conservation leadership of Johnny Morris, Bass Pro Shops is a national leader in protecting habitat and introducing families to the outdoors and has been named by Forbes as “one of America’s Best Employers.”

Media Contact:
Bass Pro Communications
417-873-4567
press@basspro.com