Thursday, March 14, 2019

Birchwood Casey Selects Providence Marketing Group

Birchwood Casey Partners with PMG to Enhance Marketing and Public Relations Efforts

New Hope, Minnesota– March 14, 2019 – Birchwood Casey, the industry leader in hunting, shooting and gun care products is pleased to announce that they have retained Providence Marketing Group (PMG) as their marketing agency of record.

Providence will be tasked with handling all digital marketing efforts, as well as media planning, and public and writer relations on behalf of the Birchwood Casey family of products.

“We are honored to be working with a company that carries such a rich history of success,” stated Providence Marketing Group President, Jeff Bergmann. “Since 1948 Birchwood Casey has been a premier brand in their category, making this an exciting partnership for PMG.”

With several new product launches and brand acquisitions in 2019, Birchwood Casey is anticipating a very strong year and will lean on Providence to enhance their position in the market, and digital footprint.

“The addition of Providence Marketing Group will be a welcomed asset for Birchwood Casey,” stated Todd Binsfeld Vice President of Sales and Marketing for Birchwood Casey. “We have high goals for the company in the near future, and PMG will play a significant role in helping accomplish these goals.”

For product information and other media inquiries contact Glenn Walker of Providence Marketing Group at

About Birchwood Casey:

Since 1948, hunters, shooters, collectors and professional gunsmiths have relied on Birchwood Casey for shooting and gun care products that have stood the test of time. From legendary Tru-Oil® Gun Stock Finish and Perma Blue® Liquid Gun Blue to revolutionary Shoot•N•C® Targets, Birchwood Casey has pioneered innovative products with an unwavering dedication for quality. Visit the Birchwood Casey website at to learn more.

About Providence Marketing Group:

Providence Marketing Group has been offering proven marketing solutions within the outdoor industry to efficiently and effectively drive the business of its clients for over a decade. With an emphasis on media buying, media planning, marketing strategy and public relations, Providence provides creative and effective solutions that deliver results. to learn more.

Contact: Glenn Walker