Wednesday, January 3, 2018
AG & AG Partners With Pignato
AUSTIN, TX — A Girl & A Gun is excited to announce that it has partnered with Tony Pignato for 2018. Tony will drive our strategic marketing plan to give each of our sponsors and affiliate partners the best possible return on marketing investment for the 2018 AG & AG National Conference and the AG & AG Brownells Ladies’ Multigun Fall Festival. The strategy includes optimizing the social media reach of AG & AG, establishing strategic media partnerships with influencers, creating engaging and exciting content for our event and our partners, and increasing awareness of our organization, events, and sponsors through proven marketing techniques.
“Over 400 members and guests travel to be a part of the AG & AG Annual Training Conference and over 150 women and staff who participate in the Brownells Fall Festival,” says Julianna Crowder, Founder of AG & AG. “The female voice in the firearms industry is powerful, confident and growing and AG & AG is proud to be a part of that voice.” AG & AG has an organic reach of over 700k per month through our media partners and social media outlets. AG & AG has launched dedicated event social media pages to share specific content and information about each event, as well as sponsor media and event coverage. This foundation of content will be shared across numerous media outlets in the industry providing each sponsor and strategic partner incredible reach and exposure.
Tony Pignato has a reputation of proven success of expanding market reach for hundreds of manufacturers, retailers, and companies — from the local mom-and-pop shops to some of the biggest names in the industry. As a host on Shooting USA and well-known event promotion consultant in the industry, he has established a reputation of growing event participation and exposure for sponsors, events, and companies by creating engaging content and professional on-camera representation and promotion.
“AG & AG’s 5,500 active members are walking, talking brand ambassadors throughout the United States, says Tony Pignato. “When you add in collaboration with major media players in my network and a strategically designed marketing campaign, A Girl & A Gun events are set to be some of the most influential and effective market platforms for any sponsor or business.”
About A Girl & A Gun
A Girl & A Gun (AG & AG) is a membership organization whose events have been successful stepping stones for thousands of women into the shooting community and fostered their love of shooting with caring and qualified instructors to coach them. AG & AG breaks barriers for women and girls in the area of self-defense and in pistol, rifle, and shotgun shooting sports by welcoming beginners to learn the basics of safe and accurate shooting and providing experienced shooters with advanced-level opportunities. The club has more than 5,000 members in 48 states, with chapters that host recurring Girl’s Night Outs at more than 150 ranges.
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