Tuesday, July 5, 2016

Swarovski North America to Handle Marketing and Sales for KAHLES

Cranston, Rhode Island – SWAROVSKI OPTIK NORTH AMERICA, a subsidiary of the Austrian based company, announces that effective January 1, 2017, it will be handling KAHLES sales and marketing efforts in North America.

SWAROVSKI OPTIK NORTH AMERICA will build on its own success here in North America in which it has a solid foundation for the future growth of the KAHLES brand. SWAROVSKI OPTIK will utilize the knowledge and experience of its internal staff of employees and heavily lean on their own factory sales force in the United States.

A pioneer in riflescopes since 1898 and backed by a wealth of tradition, KAHLES is known throughout the world for their pioneering spirit and capability to deliver exceptional quality optics. KAHLES products are manufactured in Guntramsdorf, located near Vienna, Austria.

SWAROVSKI OPTIK and KAHLES have decided to work together in order to fully maximize the business opportunities of North America. The synergies between the two companies will allow for KAHLES to supply some great product for the tactical and sports shooting market while taking advantage of SWAROVSKI OPTIK's successful organization that has been in place for the last several years.

Christian Wildner, CEO of KAHLES, stated "I am looking forward to working with the team at SWAROVSKI OPTIK NORTH AMERICA to continue to grow the KAHLES brand in North America. We have some great products, that have become the riflescopes of choice for many US shooters and we are looking forward to delivering some new and exciting ones in years to come. SWAROVSKI OPTIK NORTH AMERICA's experience and success with the SWAROVSKI OPTIK brand has been very exciting to watch and I look forward to working with their staff. We really appreciate the work in years past that has been done by Jeff Huber's team at HPS LLC. They have done a wonderful job building the KAHLES brand here in the US market over the last several years. Now we are looking forward to taking KAHLES to the next level of growth."

Albert Wannenmacher, CEO of SWAROVSKI OPTIK NORTH AMERICA, said, "We are eager for the opportunity we have with KAHLES to continue to grow the brand which already has a very strong foundation here in the US. This partnership will add a diversified product line to our existing product assortment catering to the very discerning shooter. The experienced team we have at our company, both internally and externally, will allow us to grow both KAHLES' and SWAROVSKI OPTIK's business across the United States and Canada."

KAHLES video: https://www.youtube.com/watch?v=B8VLBCuBuTE



If you require any further information or photography please contact:
Dean J. Capuano, Director of Communications
SWAROVSKI OPTIK NORTH AMERICA LTD
2 Slater Road, Cranston, Rhode Island 02920
Tel. 800-426-3089 x2957, Fax 877-287-8517
Dean.Capuano@swarovskioptik.us
WWW.SWAROVSKIOPTIK.COM