NORTH CHESTERFIELD, VA., July 1, 2015 – Carl Zeiss Sports Optics, the world's leading manufacturer in high performance sports optics, is pleased to announce their Summer "Field Days" promotion. From July 1st through August 31, 2015, ZEISS is offering huge savings on many of its most popular optics including the new TERRA ED Under Armour edition and Lost Camo binoculars. Simply purchase any of the following ZEISS products from an authorized ZEISS dealer during the promotional period and get a VISA gift card.

Rebates are as follows:
- $150 VISA gift card with purchase of any VICTORY HT Binoculars
- $50 VISA gift card with purchase of any VICTORY HT Riflescope with Rapid-Z Ballistic Reticle
- $50 VISA gift card with purchase of any CONQUEST HD5 Riflescope with Rapid-Z Ballistic Reticle
- $50 VISA gift card with purchase of any TERRA 3X Riflescope with RZ Ballistic Reticle
- $50 VISA gift card with purchase of any TERRA ED binoculars (including Lost Camo and Under Armour models)

"It's always exciting to 'gear up' for hunting season, especially when there are great deals to be had, and it doesn't get any better than the 2015 ZEISS SUMMER FIELD DAYS event," said Mike Jensen, President of Carl Zeiss Sports Optics. "Zeiss offers the best value for superior optics - period. Times are tough and consumers are looking for ways to save money while still investing in their outdoor passion. Our Field Days event is our way of supporting this industry."

All purchases must be made from a Carl Zeiss Authorized Dealer in the United States or Canada. For full terms and conditions, visit www.zeiss.com/us/sports-optics and follow the link to SUMMER FIELD DAYS. For more information call USA (800) 441 3005 or Canada (905) 513 7733.

For more information on ZEISS' award winning products, please visit us at www.zeiss.com/us/sports-optics or join us at facebook.com/CarlZeissHuntingUS.

About the ZEISS Group

ZEISS is an international leader in the fields of optics and optoelectronics. The more than 24,000 employees of ZEISS generated revenue of about 4.2 billion euros in fiscal year 2012/13. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. ZEISS has been contributing to technological progress for more than 160 years. ZEISS develops and produces solutions for the semiconductor, automotive and mechanical engineering industries, biomedical research and medical technology, as well as eyeglass lenses, camera and cine lenses, binoculars and planetariums. ZEISS is present in over 40 countries around the globe with more than 40 production facilities, around 50 sales and service locations and over 20 research and development sites. Carl Zeiss AG is fully owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation).

For media and press relations, please contact:

Joel Harris
Carl Zeiss SBE, LLC
Sports Optics Division
Phone: (804) 425-8466
E-mail: joel.harris@zeiss.com
www.zeiss.com/press
www.zeiss.com/us/sports-optics
www.facebook.com/CarlZeissHuntingUS