Outdoor specialty retailer caters to outdoors enthusiasts in El Paso
with grand opening kick-off celebration featuring celebrity appearances and giveaways
El Paso, Texas --- Gander Mountain, the nation's largest and fastest-growing outdoor specialty retailer, is set to open its first location in El Paso at 10 a.m. on Thursday, May 28. The grand opening celebration for the nation's western-most Gander Mountain store location will include celebrity appearances, family activities and giveaways.
The new 61,000-square-foot Gander Mountain store in El Paso is located at 2036 North Zaragoza Road, near Highway 375 and Montwood Drive.
"Gander Mountain stocks thousands of products and we're excited to bring our legendary customer service to El Paso to serve outdoors enthusiasts," said Gander Mountain President and Chief Operating Officer Mike Owens. "We've put together a fun grand opening weekend with a focus on fishing, hunting, boating, archery and camping activities for the entire community to enjoy."
Events and appearances will occur from Thursday, May 28, until Sunday, May 31.
Special events, appearances and giveaways include:
Jay Novacek, five-time pro bowler and three-time Super Bowl champ, will appear on Thursday from 6 p.m. to 7:30 p.m.
Travis "T-Bone" Turner, host of Michael Waddell's Bone Collector on the Outdoor Channel, will be signing autographs on Friday from 3 p.m. to 7 p.m. and Saturday from 10 a.m. to 2 p.m.
Earl Campbell, Hall of Fame running back, will be signing autographs on Saturday from noon to 2 p.m.
Chase Landry and Bruce Mitchell, stars of the History's hit series Swamp People, will sign autographs and appear for photos on Saturday from 3 p.m. to 6 p.m. and Sunday from Noon to 3 p.m.
The first 1,000 customers through the door on Thursday through Sunday will receive a free scratch-off card. Every card is a winner, with prizes including gift cards valued up to $100, coupons for up to 50 percent off, shirts, hats and sunglasses.
Customers can also register for a chance to win a $500 Columbia Shopping Spree or Go Pro Hero 4 Silver.
Full schedule of events and appearances available at http://www.gandermountain.com/grandopenings/el-paso.shtml.
The newest Gander Mountain location features the best selection of gear and accessories for hunting, fishing, camping, boating and archery in Texas.
The store offers an extensive selection of men's and women's active performance outdoor and lifestyle apparel, featuring exciting brands like Under Armour, The North Face, GSX, Columbia, Carhartt, Guide Series and Kühl, and a wide variety of men's and women's active footwear, including brands like Asics, Carhartt, Ariat, Muck, Gander Mountain, Merrell, Rocky, Reebok, Reef, Keen, Irish Setter, Teva, New Balance, Timberland, LaCrosse, Skechers, Saucony and Under Armour.
Those interested in careers with Gander Mountain can explore current opportunities and submit an application online at www.GanderMountain.com/careers.
About Gander Mountain Company
Gander Mountain Company, headquartered in St. Paul, Minn., is the nation's largest and fastest-growing retail network of outdoor specialty stores for hunting, fishing, camping, marine and outdoor lifestyle products and services. Since 1960, Gander Mountain has offered the best selection of outdoor equipment, technical apparel, active casual wear and footwear, featuring national, regional and specialty brands at competitive prices. Focused on a "We Live Outdoors®" culture, Gander Mountain dedicates itself to creating outdoor memories. Gander Mountain has launched a national campaign encouraging responsible firearms ownership – take the Responsibility Pledge at www.GanderMountain.com and use the hashtag #responsibilitypledge in social media to raise awareness. Gander Mountain has 160 conveniently-located outdoor lifestyle stores in 27 states. For the nearest store location, call 800-282-5993 or visit www.GanderMountain.com. Gander Mountain is also the parent company of Overton's (www.overtons.com), a leading catalog and Internet-based retailer of products for boating and other water sports enthusiasts.
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Contact: Cassie Ladd
(e) cassie_ladd@richards.com
(o) 214-891-2895
(m) 512-997-8427
