Monday, June 23, 2014

Evinrude Launches Radically New Design for Outboards

BRP recently revealed a new outboard engine that produces up to 75 percent fewer total regulated emissions, with 15 percent better fuel efficiency and 20 percent more torque than leading four-stroke engines*: G2 engines, the next generation of Evinrude E-TEC outboard engines.

"BRP's Evinrude brand is an integral part of one of the most innovative powersports companies in the world," said Alain Villemure, vice-president and general manager of BRP's Marine Propulsion Systems division. "Our reputation for inventing and reinventing the playgrounds we're in dictates that a new era in outboard engine technology and design would originate from BRP."

The Evinrude E-TEC G2 outboard is said to have the best-in-class torque, fuel efficiency and total emissions. Available this fall at BRP dealers in ranges starting at 200 H.O. to 300 R.A.V.E., the new E-TEC G2 engine offers the first and only customizable look and the only clean rigging and fully integrated digital controls. These innovations will allow consumers to choose the a color-coordinated combination of boat and engine by selecting top and front panels, as well as accent colors that match their boat.

"This engine stands alone, in the industry and on the water," said Chris Dawson, vice-president and general manager of Global Sales and Consumer Experience. "Until now, achieving these levels of performance and integration was unheard of. Add to this the fact that this engine produces, by far, the fewest emissions of any outboard engine on the water, and it's clear to see why the new Evinrude E-TEC G2 engines will change the face of boating."

BRP's next generation of Evinrude E-TEC engines will be backed with the industry's best engine warranty, least maintenance and best-in-class fuel efficiency. BRP is the only engine offering 5-5-5: 5-year engine warranty**, 5-year corrosion warranty, and 500 hours with no dealer-scheduled maintenance, allowing for the most time on the water.

BRP dealers and boat builders from around the world and members of the media were given the opportunity to find out more about this new revolution in the outboard industry as well as test-ride the new line-up during a dealer conference held in Milwaukee, Wisconsin (US) this past weekend. BRP organizers received a Silver status certification for a sustainable event.

BRP's Evinrude engine line-up from 3.5 to 300 horsepower offers customers superior value across a full range of applications. Engines are available at authorized Evinrude dealerships worldwide. Become part of the online Evinrude community at www.evinrudenation.com and customize your Evinrude E-TEC G2 engine atwww.ChooseYourETEC.com. Follow us on Facebook at www.facebook.com/brpevinrude.